ZEE wins big at the prestigious TISS LeapVault CLO Awards 2022

ZEE Entertainment Enterprises Limited (ZEEL), India’s leadingentertainment powerhouse, has bagged three awards at the prestigious TISS (TATA Institute of Social Sciences) LeapVault CLO Awards. Conducted in congruence with the 14th Annual Chief Learning Officers Summit, India in Mumbai, the esteemed CLO awards recognized Mr. Dheeraj Jaggi, Head – Enterprise Culture and Capability Development (ECC) & Head HR- Content SBUasthe “Best Chief Learning Officer of the year”. The company has further been awarded with a ‘Gold’ in the Digital Transformation award category, and a ‘Silver’ in the Best Induction Award category.

TISS LeapVault Awards are the most prestigious awards that recognize India's best corporate learning, leadership development and talent management practices across industries. The summit and the awards together represent India's finest corporate learning and talent management professionals, providing them a platform to interact, learn and share best practices.

TISS CLO Awardrecognize India's finest CLOs across industries for their leadership in driving innovative learning, leadership alignment and organizationalalignment and development initiatives.At the 11^th edition of this reputed award ceremony, Mr. Dheeraj Jaggi has been recognized as the “Best CLO of the year”, for his consistent efforts in leading knowledge-driven transformation at ZEE Entertainment. Over the past three and a half years, Mr. Jaggi’s contribution in enabling ZEE Entertainment as an entity to transition and adapt to a learner-centric approach through itsleadership and organization developmentprogrammes, has resulted in building a strong learning and upskilling culture.

Following a pioneering approach, the Company set up the Enterprise Culture & Capability Development (ECC) team comprising of professionals with varied experiences, to drive a culture of continuous learning within the organization through the implementation of its ‘Academy of Excellence’ model, thereby significantly improving individual learning agility.

Spearheading this strategic initiative, the teamhas played an instrumental role in setting up a 4*4 framework through its Academy of Excellence,built on 4 beams – Integrated Academy Journeys, Learner Centric Technology, Assessments & Certifications, and Career Progression. Taking forward a holistic approach at learning, ZEE’s ‘Academy of Excellence’ aims to provide sustainable development and consistent growth opportunities, ensuring career-linked progression for the company’s workforce. With initiatives such as Compliance Academy, Digicademy, Lead-Your-Ship Academy and the upcoming Techno-Functional Academy, the company aims to lead the next disruption in the M&E industry and drive hypergrowth in the new normal.

Speaking at the award ceremony, Dheeraj Jaggi, Head – Enterprise Culture and Capability Development and Head HR, Content SBU, ZEELsaid, “Being an organization, whose ethos comprise of technology and innovation, we are following a digital-first strategy with an aim to capitalize on the newer opportunities to create disruption in India’s M&E sector. At ZEE, we wantour employees to have ample opportunities for learning that will accentuate their growth and their professional careers. Keeping the learner at the center of our distinctive interventions, the ECC team aims to nurture a disruptive mindset among the workforce ensuring consistent upskilling by leveraging advanced technology. As we embark upon the transformation journey in line with the goals set by ZEE 4.0, we aspire to build holistic professionals who will not only manage nuances of the leadership role but also drive exponential growth for the firm.”

To keep up with the rapid digitization globally, the ECC team invested in revamping itsDigicademy, thereby following a digital-first approach to make on-the-go and device agnostic learning convenient for the workforce. Staying true to its motto - ‘Unlearn, Learn, Relearn’, the unique platform aims to democratize learning for all by effectively disseminating knowledge and developing skills across the entire organization. For this disruptive approach, ZEE’s Digicademy has been recognized with a ‘Gold’ under the Digital Transformation award category. The AI-backed platform is powered by the World’s Largest Content Aggregator – Go1, offeringa personalized experience to employees, basis their role and function in the organization. In a bid to ensure widespread and effective adoption, the ECCteamopted for a quirky, new-age approach by driving topical monthly internal learning campaigns, garnering positive employee feedback, and ensuring progressive work environment. On back of these campaigns, Digicademy garnered a phenomenal response from both internal and external stakeholders, successfully onboarding 98% of employees andconsistently breaking global and AMEA records across KPIs such as Monthly Active Users, Repeat Monthly Active Users, Social Expression etc.

Furthermore, the company revamped its induction process by digitizing the employee induction experience, significantly reducing the process duration from 48 man hours to 5 man hours.The one-of-its-kind digital induction program has been recognized with a ‘Silver’ in Best Induction Award category, for its exceptional use of story-based approach and gamification elements. The program is curated to offera 360-degree view of the company, making the session more interactive and time-bound through deliberate design choices both for content and activities.

During the past one year, ZEE’s learning, and development programmes have won numerousaccolades and awards at renowned HR forums such as ET HRWorld, BW People, People First HR,etc. ZEE’s pioneering initiatives set to lay the roadmap for the company’s next phase of growth, directing employees towards self-development and business growth, while also creating an agile, data-driven, creative problem-solving, innovation-driven Enterprise Culture.