ZEE5 announces the premiere of their next Bengali movie – Shrimati!
India’s largest homegrown OTT platform and multilingual storyteller – ZEE5 will release the popular Bengali film, Shrimati, on the platform. After releasing in the theatres on 8th July 2022, Shrimati, the story of a simple, fun-loving, innocent, naive, a bit disorganized homemaker essayed by Swastika Mukherjee, will release on ZEE5 on 12th August 2022. Produced by Kan Singh Sodha and created under the banner of KSS Production and Entertainment, Shrimati is the story of a middle-class, conservative housewife who falls prey to the glitz and glamour of society and loses her individuality.
Shrimati (Swastika Mukherjee) is happily married to Anindya (Soham Chakraborty) and lives in an upper-class household with her sister-in-law Brishti (Trina Saha), mother-in-law (Debjani Bose), house help Kajol (Kheya Chattopadhyay) and son Kuttush (Avirup Sen). Directed by Arjunn Dutta, the story unfolds when prim and proper, salad-loving, maintenance-freak, and well-heeled Mallika Sen (Barkha Bisht Sengupta) makes Shrimati feel inferior and breaks down. Unable to accept the fact that she is a social nobody, she embarks on a journey of seeking social validation. After shedding a few stones and going through a proper makeover with a fancy haircut and matching designer wears, will Shrimati eventually realize what are her greatest joys and achievements? Watch Shrimati to find out more!
Commenting on the release, Manish Kalra, Chief Business Officer, ZEE5 India says ““Bengal carries a legacy of great films which is a combination of a good narrative and powerful performances. With Shrimati, we are happy to announce launch of another good film with a compelling story on ZEE5. The film celebrates homemakers and portrays them in a new refreshing light and we are sure our Bengali audience will enjoy the movie.”
Director - Arjunn Dutta’s says, “Shrimati uses convenient tropes of stereotyping to cater to middle-class sensibilities and aspirations. Being empowered doesn't always indicate monetary independence. At the end of the day, accepting oneself the way he or she is and taking care of the family defines empowerment too. Shrimati is the celebration of every housewife; her choices and battles that we often ignore or give importance to.”
Actor - Swastika Mukherjee adds, “One of the core values of feminism is to be empowered and to be able to stand on your own and be your own person. However, the question is: does empowerment have the same meaning for all the women in the world? Why is it that when we talk of women empowerment, we never include homemakers? Srimati is the story of every housewife who is seeking liberation and is on the journey of self-exploration. It highlights a very important issue that society needs to immediately focus on and deal with.”