ZEE5 premieres original film 'State of Siege : Temple Attack'

ZEE5, India’s largest homegrown OTT platform has presented Originals across languages and genres with meaningful and purposeful content. State of Siege: 26/11 was a tribute to our brave Indian soldiers who sacrificed their lives for the country during the dreadful 26/11 Mumbai attacks. Coming up next from the same franchise and makers is original film ‘State of Siege: Temple Attack’ which premiered in Hindi, Tamil and Telugu simultaneously on 9th July.

GAMEXX Awards 2021 Early Bird Discount Extended Last Date - Wednesday, June 30, 2021 - ENTER NOW

Manish Kalra, Chief Business Officer, ZEE5 India said, "After receiving an overwhelming response from audiences across the country for State of Siege: 26/11, we are extremely thrilled to bring forth another story from the successful State of Siege franchise that will captivate the audience’s attention. We take immense pride in telling stories of valour and unwavering grit, and this film, which is based on NSG commandos’ sacrifices, pays a befitting tribute to these real-life heroes who risk their lives to save ours. We are focussed on giving access to great stories to our viewers from their choice of device, anytime, anywhere”.

State of Siege: Temple Attack stars Akshaye Khanna and sees him return in the uniform after many years. It also stars Vivek Dahiya, Gautam Rode, Sameer Soni, Parvin Dabas, Manjari Phadnis among others. The dream team who created State of Siege: 26/11, Contiloe Pictures led by Abhimanyu Singh has produced the film and Ken Ghosh who helmed the hugely popular and successful Abhay 2 has directed this film. Lt. Col (retd.) Sundeep Sen (2nd in command at the NSG during the dreadful 26/11 Mumbai attacks) was a consultant on both ‘State of Siege’ projects.

Inspired by true events, State of Siege: Temple Attack pays tribute to our soldiers, salutes the brave Indian spirit and continues the legacy of the Siege series. The NSG has always showcased their will and determination to save the lives of innocent people and successfully capture or kill the terrorists. This film will take the viewers up close and personal on all the behind-the-scenes action of a dreadful temple attack. Full of thrill, action, drama and suspense, the film is sure to keep the audience on the edge of the seat.

To create buzz around this film, ZEE5 deployed an extensive 360-degree campaign consisting of print, TV, digital and on-ground promotions. From multiple print ads and an on-air promotional plan to a stimulating digital plan including a UGC activity where people sent in their gratitude in the form of a message to NSG commandos, ZEE5 left no stone unturned to promote ‘State of Siege: Temple Attack’. 

State of Siege: Temple Attack is available in Hindi, Tamil and Telugu only on ZEE5

Entertainment
@adgully

News in the domain of Advertising, Marketing, Media and Business of Entertainment

More in Entertainment