ZEE5 strengthens sales leadership with new appointments

ZEE5 today announced a series of leadership appointments to strengthen its sales team. The announcements include the appointment of Tarun Katyal, Head of sales - large clients; Arunava Biswas, Head of sales - agency business and Shalini Dureja, Head of sales – Government & SME business.

Speaking on the appointments, Taranjeet Singh - Chief Revenue Officer and Business Head – New Projects, ZEE5 India said, “The OTT sector is constantly evolving. While at ZEE5, we have witnessed exponential growth in the past year, this year will be about adding value to our advertisers through the language content narrative we are building. Keeping in mind the rapid maArket growth and emerging consumer trends, we have structured and aligned our teams to help brands and agency partners in achieving their marketing and communication needs. Shalini, Arunava and Tarun will be an integral part of the next step in the journey we have embarked on.”