ZEEL announces a la carte channel and bouquet pricing
Zee Entertainment Enterprises Ltd. (ZEEL) on Saturday released its new a-la-carte channel and bouquet pricing in line with the Bombay High Court order of June 30, 2021 with regard to New Tariff Order (NTO) 2.0. The broadcaster said that the pricing is being released without prejudice to ZEEL’s rights and contentions under all petitions pending adjudication before the Supreme Court in regard to the NTO 2.0.
ZEE, with the widest network footprint of 67 channels in 11 languages, enjoys a pan India network encompassing a weekly reach of 606 million viewers and weekly consumption of 163 billion+ minutes; it has one of the highest viewership bases across Hindi and regional language markets, including Marathi, Bangla, Kannada, Telugu, Tamil, Malayalam, Bhojpuri, Odia, Punjabi and English in the GEC, movies, news, music, lifestyle and HD genres.
Rahul Johri, President – Business, South Asia, Zee Entertainment Enterprises Ltd, said: “ZEEL’s unparalleled success is an outcome of its strong bond with viewers spread across India and the deep relationship it has built with the entire stakeholder community. These extraordinary partnerships have led to our leadership across multiple markets for nearly three decades. We will continue to create value for the entire ecosystem by presenting the most entertaining and highest quality content, enriching national and regional channels and through innovative solutions for revenue monetization. We are confident that post implementation of NTO 2.0, ZEE channels will continue their growth momentum across markets and create higher value for the company.”
Atul Das, Chief Revenue Officer – Affiliate Sales, said: “At ZEEL, we are committed to providing the best entertainment to our consumers. The new pricing regime in 2019 brought in a major shift in the way television was consumed in India. On one hand, it brought in transparency about MRP of channels, while on the other hand it offered freedom to consumers to select channels they wish to watch. With NTO 2.0, consumers will get even more flexibility in selection of channels. We will continue to provide multiple bouquets to consumers across the country at different price points. Premium English channels like Zee Café and &flix will continue to be available in a separate bouquet. Each bouquet constitutes a mix of channels, including GEC, movies, news, music and lifestyle genres. We look forward to working with our Distribution Platform Operators (DPO) partners for a smooth transition.”
ZEEL’s expertise in creating pathbreaking and entertaining original content that resonates with millions of viewers has led to its compelling leadership, said a company release. On average, it produces 419 hours of new content every week, making it one of the most invested consumer brands in India. Gearing up for the festive season, it has lined up to launch 40 fiction, 20 non-fiction new shows across multiple languages. Having the largest movie channel portfolio in Hindi, English, and regional languages, it will present 40 World Television Premieres across its channels over the next few months, making it a compelling entertainment option for the millions of consumers.
A-la-carte pricing – SD channels
S. I. |
List of pay channels |
New Genre |
Language |
New MRP |
1 |
Zee TV |
GEC |
Hindi |
22.0 |
2 |
&TV |
GEC |
Hindi |
12.0 |
3 |
Zee Anmol |
GEC |
Hindi |
0.1 |
4 |
Big Magic |
GEC |
Hindi |
0.1 |
5 |
Zee Cinema |
Movies |
Hindi |
12.0 |
6 |
&pictures |
Movies |
Hindi |
6.0 |
7 |
Zee Bollywood |
Movies |
Hindi |
1.5 |
8 |
Zee Action |
Movies |
Hindi |
1.0 |
9 |
Zee Anmol Cinema |
Movies |
Hindi |
0.1 |
10 |
Zee Classic |
Movies |
Hindi |
0.3 |
11 |
Zee News |
News |
Hindi |
0.1 |
12 |
Zee Hindustan |
News |
Hindi |
0.1 |
13 |
Zee Business |
News |
Hindi |
0.3 |
14 |
Zee Zest |
Infotainment |
Hindi, English |
0.5 |
15 |
Zing |
Music |
Hindi |
0.1 |
16 |
Zee Salaam |
News |
Urdu |
0.1 |
17 |
Zee Café |
GEC |
English |
6.0 |
18 |
&flix |
Movies |
English |
12.0 |
19 |
WION |
News |
English, Hindi, All Indian Regional Languages |
2.0 |
20 |
Zee Marathi |
GEC |
Marathi |
25.0 |
21 |
Zee Talkies |
Movies |
Marathi |
5.0 |
22 |
Zee Yuva |
GEC |
Marathi |
2.0 |
23 |
Zee Vajwa |
Music |
Marathi |
1.0 |
24 |
Zee 24 Taas |
News |
Marathi |
0.1 |
25 |
Zee Bangla |
GEC |
Bangla |
25.0 |
26 |
Zee Bangla Cinema |
Movies |
Bangla |
4.0 |
27 |
Zee 24 Ghanta |
News |
Bangla |
0.1 |
28 |
Zee Odisha |
News |
Odia |
0.1 |
29 |
Zee Sarthak |
GEC |
Odia |
20.0 |
30 |
Zee Punjabi |
GEC |
Punjabi |
3.0 |
31 |
Zee Ganga |
GEC |
Bhojpuri |
0.5 |
32 |
Zee Biskope |
Movies |
Bhojpuri |
0.1 |
33 |
Zee Kannada |
GEC |
Kannada |
22.0 |
34 |
Zee Picchar |
Movies |
Kannada |
4.5 |
35 |
Zee Telugu |
GEC |
Telugu |
22.0 |
36 |
Zee Cinemalu |
Movies |
Telugu |
4.5 |
37 |
Zee Tamil |
GEC |
Tamil |
12.0 |
38 |
Zee Thirai |
Movies |
Tamil |
3.0 |
39 |
Zee Keralam |
GEC |
Malayalam |
5.0 |
40 |
Zee Bihar Jharkhand |
News |
Hindi |
0.1 |
41 |
Zee Punjab Haryana Himachal |
News |
Punjabi, Hindi |
0.1 |
42 |
Zee Madhya Pradesh Chattisgarh |
News |
Hindi |
0.1 |
S. I. |
List of pay channels |
New Genre |
Language |
New MRP |
43 |
Zee Rajasthan News |
News |
Hindi |
0.1 |
44 |
Zee Uttar Pradesh Uttarakhand |
News |
Hindi |
0.1 |
45 |
Zee 24 Kalak |
News |
Gujarati |
0.1 |
46 |
Zee Chitramandir |
Movies |
Marathi |
- |
47 |
Ezmall.com |
Miscellaneous |
Hindi |
- |
A-la-carte pricing – HD channels
S. I. |
List of pay channels |
New Genre |
Language |
New MRP |
1 |
Zee TV HD |
GEC |
Hindi |
22.0 |
2 |
&TV HD |
GEC |
Hindi |
12.0 |
3 |
Zee Cinema HD |
Movies |
Hindi |
12.0 |
4 |
&pictures HD |
Movies |
Hindi |
12.0 |
5 |
&xplor HD |
Movies |
Hindi |
12.0 |
6 |
LF HD |
Infotainment |
Hindi, English |
10.0 |
7 |
Zee Zest HD |
Infotainment |
Hindi, English |
5.0 |
8 |
Zee Cafe HD |
GEC |
English |
6.0 |
9 |
&flix HD |
Movies |
English |
12.0 |
10 |
&prive HD |
Movies |
English |
12.0 |
11 |
Zee Marathi HD |
GEC |
Marathi |
25.0 |
12 |
Zee Talkies HD |
Movies |
Marathi |
12.0 |
13 |
Zee Bangla HD |
GEC |
Bangla |
25.0 |
14 |
Zee Kannada HD |
GEC |
Kannada |
25.0 |
15 |
Zee Picchar HD |
Movies |
Kannada |
10.0 |
16 |
Zee Telugu HD |
GEC |
Telugu |
25.0 |
17 |
Zee Cinemalu HD |
Movies |
Telugu |
16.0 |
18 |
Zee Tamil HD |
GEC |
Tamil |
22.0 |
19 |
Zee Thirai HD |
Movies |
Tamil |
10.0 |
20 |
Zee Keralam HD |
GEC |
Malayalam |
10.0 |
Bouquet pricing – SD & HD channels
S. I. |
Bouquet name |
No. of channels |
MRP |
GEC |
Movies |
Music |
Infotainment |
News |
1 |
Zee Family Pack Hindi SD |
25 |
27 |
&TV |
Zee Cinema |
Zing |
Zee Zest |
Zee News |
Zee Anmol |
&pictures |
|
|
Zee Hindustan |
||||
Big Magic |
Zee Bollywood |
|
|
Zee Business |
||||
Zee Punjabi |
Zee Action |
|
|
Zee Salaam |
||||
Big Ganga |
Zee Anmol Cinema |
|
|
WION |
||||
|
Zee Classic |
|
|
Zee Bihar Jharkhand |
||||
|
Zee Biskope |
|
|
Zee Punjab Haryana Himachal |
||||
|
|
|
|
Zee Madhya Pradesh Chattisgarh |
||||
|
|
|
|
Zee Rajasthan News |
||||
|
|
|
|
Zee Uttar Pradesh Uttarakhand |
||||
|
|
|
|
Zee 24 Kalak |
||||
2 |
Zee Prime Pack English SD |
2 |
15 |
Zee Café |
&flix |
|
|
|
3 |
Zee Prime Pack Odia SD |
11 |
3 |
Zee Anmol |
Zee Bollywood |
Zing |
Zee Zest |
Zee News |
Big Magic |
Zee Action |
|
|
Zee Hindustan |
||||
|
Zee Anmol Cinema |
|
|
Zee Odisha |
||||
|
Zee Classic |
|
|
|
S. I. |
Bouquet name |
No. of channels |
MRP |
GEC |
Movies |
Music |
Infotainment |
News |
4 |
Zee Prime Pack Marathi SD |
6 |
6 |
Zee Yuva |
Zee Talkies |
Zee Vajwa |
|
Zee News Zee Hindustan
|
5 |
Zee Family Pack Marathi SD |
20 |
30 |
&TV |
Zee Cinema |
Zing |
Zee Zest |
Zee News |
Zee Anmol |
&pictures |
Zee Vajwa |
|
Zee Hindustan |
||||
Big Magic |
Zee Bollywood |
|
|
Zee Business |
||||
Zee Yuva |
Zee Action |
|
|
Zee Salaam |
||||
|
Zee Anmol Cinema |
|
|
WION |
||||
|
Zee Classic |
|
|
Zee 24 Taas |
||||
|
Zee Talkies |
|
|
|
||||
6 |
Zee Prime Pack Bangla SD |
4 |
4 |
|
Zee Bangla Cinema |
|
|
Zee News Zee Hindustan 24 Ghanta
|
7 |
Zee Family Pack Bangla SD |
18 |
27 |
&TV |
Zee Cinema |
Zing |
Zee Zest |
Zee News |
Zee Anmol |
&pictures |
|
|
Zee Hindustan |
||||
Big Magic |
Zee Bollywood |
|
|
Zee Business |
||||
|
Zee Action |
|
|
Zee Salaam |
||||
|
Zee Anmol Cinema |
|
|
WION |
||||
|
Zee Classic |
|
|
24 Ghanta |
||||
|
Zee Bangla Cinema |
|
|
|
||||
8 |
Zee Prime Pack Tamil SD |
7 |
12 |
Zee Tamil |
Zee Thirai |
|
Zee Zest |
Zee News |
|
|
|
|
Zee Hindustan |
||||
|
|
|
|
Zee Salaam |
||||
|
|
|
|
WION |
||||
9 |
Zee Family Pack Tamil SD |
9 |
24 |
Zee Café |
&flix |
|
Zee Zest |
Zee News |
Zee Tamil |
Zee Thirai |
|
|
Zee Hindustan |
||||
|
|
|
|
Zee Salaam |
||||
|
|
|
|
WION |
||||
10 |
Zee Prime Pack Telugu SD |
6 |
5 |
|
Zee Cinemalu |
|
Zee Zest |
Zee News |
|
|
|
|
Zee Hindustan |
||||
|
|
|
|
Zee Salaam |
||||
|
|
|
|
WION |
||||
11 |
Zee Family Pack Telugu SD |
8 |
17 |
Zee Café |
&flix |
|
Zee Zest |
Zee News |
|
Zee Cinemalu |
|
|
Zee Hindustan |
||||
|
|
|
|
Zee Salaam |
||||
|
|
|
|
WION |
||||
12 |
Zee Prime Pack Kannada SD |
6 |
5 |
|
Zee Picchar |
|
Zee Zest |
Zee News |
|
|
|
|
Zee Hindustan |
||||
|
|
|
|
Zee Salaam |
||||
|
|
|
|
WION |
||||
13 |
Zee Family Pack Kannada SD |
8 |
17 |
Zee Café |
&flix |
|
Zee Zest |
Zee News |
|
Zee Picchar |
|
|
Zee Hindustan |
||||
|
|
|
|
Zee Salaam |
||||
|
|
|
|
WION |
S. I. |
Bouquet name |
No. of channels |
MRP |
GEC |
Movies |
Music |
Infotainment |
News |
14 |
Zee Prime Pack Malayalam SD |
6 |
6 |
Zee Keralam |
|
|
Zee Zest |
Zee News |
|
|
|
|
Zee Hindustan |
||||
|
|
|
|
Zee Salaam |
||||
|
|
|
|
WION |
||||
15 |
Zee Family Pack Malayalam SD |
8 |
18 |
Zee Keralam Zee Cafe |
&flix |
|
Zee Zest |
Zee News Zee Hindustan Zee Salaam WION
|
16 |
Zee Family Pack Hindi HD |
26 |
48 |
&TV HD |
Zee Cinema HD |
Zing |
Zee Zest HD |
Zee News |
Zee Anmol |
&pictures HD |
|
|
Zee Hindustan |
||||
Big Magic |
&xplor HD |
|
|
Zee Business |
||||
Zee Punjabi |
Zee Bollywood |
|
|
Zee Salaam |
||||
Big Ganga |
Zee Action |
|
|
WION |
||||
|
Zee Anmol Cinema |
|
|
Zee Bihar Jharkhand |
||||
|
Zee Classic |
|
|
Zee Punjab Haryana Himachal |
||||
|
Zee Biskope |
|
|
Zee Madhya Pradesh Chattisgarh |
||||
|
|
|
|
Zee Rajasthan News |
||||
|
|
|
|
Zee Uttar Pradesh Uttarakhand |
||||
|
|
|
|
Zee 24 Kalak |
||||
17 |
Zee Prime Pack English HD |
3 |
25 |
Zee Café HD |
&flix HD |
|
|
|
|
&prive HD |
|
|
|
||||
18 |
Zee Family Pack Bangla HD |
19 |
48 |
&TV HD |
Zee Cinema HD |
Zing |
Zee Zest HD |
Zee News |
Zee Anmol |
&pictures HD |
|
|
Zee Hindustan |
||||
Big Magic |
&xplor HD |
|
|
Zee Business |
||||
|
Zee Bollywood |
|
|
Zee Salaam |
||||
|
Zee Action |
|
|
WION |
||||
|
Zee Anmol Cinema |
|
|
24 Ghanta |
||||
|
Zee Classic |
|
|
|
||||
|
Zee Bangla Cinema |
|
|
|
||||
19 |
Zee Prime Pack Marathi HD |
6 |
12 |
Zee Yuva |
Zee Talkies HD |
Zee Vajwa |
|
Zee News Zee Hindustan Zee 24 Taas
|
20 |
Zee Family Pack Marathi HD |
21 |
52 |
&TV HD |
Zee Cinema HD |
Zing |
Zee Zest HD |
Zee News |
Zee Anmol |
&pictures HD |
Zee Vajwa |
|
Zee Hindustan |
||||
Big Magic |
&xplor HD |
|
|
Zee Business |
||||
Zee Yuva |
Zee Bollywood |
|
|
Zee Salaam |
||||
|
Zee Action |
|
|
WION |
||||
|
Zee Anmol Cinema |
|
|
Zee 24 Taas |
||||
|
Zee Classic |
|
|
|
||||
|
Zee Talkies HD |
|
|
|
||||
21 |
Zee Prime Pack Tamil HD |
6 |
12 |
|
Zee Thirai HD |
|
Zee Zest HD |
Zee News |
|
|
|
|
Zee Hindustan |
||||
|
|
|
|
Zee Salaam |
||||
|
|
|
|
WION |
S. I. |
Bouquet name |
No. of channels |
MRP |
GEC |
Movies |
Music |
Infotainment |
News |
22 |
Zee Family Pack Tamil HD |
9 |
35 |
Zee Café HD |
&flix HD |
|
Zee Zest HD |
Zee News |
|
&prive HD |
|
|
Zee Hindustan |
||||
|
Zee Thirai HD |
|
|
Zee Salaam |
||||
|
|
|
|
WION |
||||
23 |
Zee Prime Pack Kannada HD |
6 |
12 |
|
Zee Picchar HD |
|
Zee Zest HD |
Zee News |
|
|
|
|
Zee Hindustan |
||||
|
|
|
|
Zee Salaam |
||||
|
|
|
|
WION |
||||
24 |
Zee Family Pack Kannada HD |
9 |
35 |
Zee Café HD |
&flix HD |
|
Zee Zest HD |
Zee News |
|
&prive HD |
|
|
Zee Hindustan |
||||
|
Zee Picchar HD |
|
|
Zee Salaam |
||||
|
|
|
|
WION |
||||
25 |
Zee Prime Pack Malayalam HD |
6 |
12 |
Zee Keralam HD |
|
|
Zee Zest HD |
Zee News |
|
|
|
|
Zee Hindustan |
||||
|
|
|
|
Zee Salaam |
||||
|
|
|
|
WION |
||||
26 |
Zee Family Pack Malayalam HD |
9 |
35 |
Zee Café HD |
&flix HD |
|
Zee Zest HD |
Zee News |
Zee Keralam HD |
&prive HD |
|
|
Zee Hindustan |
||||
|
|
|
|
Zee Salaam |
||||
|
|
|
|
WION |
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