Zomato Feeding India Concert partners with BookMyShow

In a cross-brand collaboration towards shining the spotlight on issues pertaining to malnutrition in India, Zomato Feeding India Concert partners with BookMyShow, India’s leading entertainment destination, that will don the hat of producer for this first-of-its-kind initiative in India leading the mantle for artist booking, on-ground show management, stage design and exclusive ticketing for the concert.


Headlined by American rap artist, Post Malone and featuring Zaeden, KING, KSHMR, Ritviz, Anuv Jain, Jonita Gandhi and Ananya Birla, the awareness concert to be held at Mahalaxmi Race Course, Mumbai on December 10th, 2022 will bring together international and national artists, impact makers, philanthropists, celebrities and audiences across India, in the collective pursuit to build a hunger-free India.


Organised by Zomato Entertainment Private Limited, Zomato Feeding India Concert is an initiative to create awareness around hunger and malnutrition in India. The charity partner, Feeding India (Hunger Heroes), has been chosen to support the key issues that Zomato is committed to supporting. The first edition of the Zomato Feeding India Concert will be produced by BookMyShow 


Commenting on the association, Kunal Khambhati, Head - Live Events & IPs, BookMyShow, said, "BookMyShow has been the pioneer for end-to-end entertainment experiences in India bringing to the stage both local and international experiences that are at par with international standards, playing its part in the evolution of India's entertainment consumption demand as also the ecosystem at large. We are thrilled to pick up the mantle as producers of Zomato’s Feeding India Concert, by bringing to the country, famed American rap artist Post Malone for his first ever India performance as producers of the Feeding India Concert as also leading show management and ticketing for the concert.


As we have learnt through the work we have done over the years, an experience across formats, scale and genres of entertainment is most memorable when it has the potential to impact deeply. The response so far has been nothing short of exciting and we are humbled to be able to benefit thousands of underprivileged citizens simultaneously through the route of entertainment as also have audiences be a part of yet another global live entertainment experience in the country."


Speaking on the collaborative effort, Chaitanya Mathur, Head, Zomato Live said, “Zomato Feeding India Concert is our call to action to highlight the malnutrition issue and its malaise. One in every five children faces malnutrition in the country, which in the current evolution context should not be our reality. And from our experience in events and entertainment, harnessing the unifying power of music and people, to bring everyone together and spread awareness came as a natural response for the cause. With this ethos as the driving force, we are delighted to partner with BookMyShow for our initiative. Together we are determined to make a real impact towards a better tomorrow for our country.”


Jointly helmed by Zomato, title sponsor and BookMyShow, producer for the Feeding India Concert, it is an experience not to be missed! Fans from across the country and beyond can book tickets to this awareness concert, exclusively on BookMyShow. Tickets are priced Rs 5,999/- onwards


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