Zoo Media elevates Tanima Dhawan as National HR Director

Zoo Media, India’s largest independent digital media services network, has elevated Tanima Dhawan as National HR Director. In this position, Dhawan will be responsible for talent and culture across Zoo Media’s owned, acquired, and partner agencies across the country. Her key responsibilities comprise talent acquisition strategy in accordance with Zoo Media’s robust growth plans; implementing focused learning & development programs and creating initiatives that foster a strong network culture. Dhawan will continue to report to Co-founders, Pratik Gupta and Suveer Bajaj.

Dhawan commenced her journey, as a Senior HR Executive in 2014 with FoxyMoron (Zoo Media’s flagship full-funnel creative and performance digital agency), where she grew in the ranks to take up the mantle as FoxyMoron’s HR Director in 2017. In 2020, she was elevated to HR Director, at Zoo Media.

In just eight years, Dhawan has been pivotal to the network’s growth from 150 to 600+ employees. As a leader, she has been instrumental in managing talent acquisition, team restructuring, employee career development, and overseeing smooth employee transitions within the network. Keeping the network’s culture goals and employee well-being at the helm, she has conceptualised successful mentorship models; introduced holistic leave policies like paternity and wellness leaves; initiated perks with strategic partners for discounts on travel bookings, and gym memberships. She has also onboarded certified partners to provide employees with mental health counseling support.

Speaking on the elevation, Suveer Bajaj, Co-founder, Zoo Media, said, “Tanima has played an integral part in Zoo Media’s growth. Her relentless commitment has ensured a strong, diverse talent pool that is aligned with our values and committed to the network’s vision. With Zoo Media now marking its presence on foreign soils, and our business expanding manifolds, Tanima’s experience, and understanding of our eco-system will be integral to the culture and legacy we create at Zoo as we build for the agency network of the future.”

Commenting on the new role, Tanima Dhawan said, “In my stint so far, I have ensured that the essence of the environment within the organisation is, motivated, empathetic, equitable, and inclusive. The new age work culture demands more from a company. People are looking for a company culture that adds value and enriches their life. At Zoo Media, empathy is the epicenter of everything we do. We are an employee-first organisation, where we prioritise employee needs first. It’s an exciting time for us at Zoo and, I look forward to building a workforce of empowered people united in our mission and vision.”