Sanjay Mehta

Unilever has changed its business model, focusing on categories rather than regions. Sanjiv Mehta will remain chairman and managing director of....

Mirum India, a premier full-service digital agency from the WPP Group, has won the digital mandate for Hero Electric, a pioneer and market leader in....

Mirum India, along with WPP CEO Mark Read, unveiled the ‘India MarTech Report 2020’, a study exploring the marketing technology scenario....

Mirum India’s Joint CEO, Sanjay Mehta shares why client’s conviction in digital marketing is strengthening, predicts regional languages....

India has always been a country of emotions and often subjects around religion, caste or society, if not handled carefully, attract a lot of....

TikTok, the social media video app from Chinese tech company Bytedance, is under the radar of the Indian Government yet again. In the last one....

TikTok, the short video sharing app from Bytedance, has been on a roll in India. The app has been growing in popularity among not just the users but....

Authored by Sanjay Mehta, Joint CEO, Mirum India. Drivers wearing Swiggy or Zomato T-shirts, zipping around on bikes are a common sight these days.....

Micro-hospitality start-up SaffronStays has successfully raised and secured an undisclosed amount as investment from consumer-centric VC Sixth Sense....

In the ever-growing digital world, engaging with influencers and content makers has never been more appealing. Advertisers are increasingly engaging....

June 30 has come to be observed as a day dedicated to social media, and this year marks the seventh annual official global celebration. Social....

India is a country where Homosexuality has always been talked in hush tones in the Society. With the Supreme Court still not upholding Section....