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Mon, Sep 22, 2014

Exclusive | Strengthening deal with WWE, Ten Sports promises amusing content for Indian Market

Posted by Adgully Bureau   Sep 22nd, 2014 at 08:15 am
As the sports broadcasting business, heats up with increasing focus on non-cricket sports; Ten Sports has announced the extention of their television distribution agreement with WWE for five more years - 2015 to 2019. The partnership enhances WWE’s weekly flagship...
Categories: ExclusivesExclusiveMarketingSports Marketing


Wed, Sep 10, 2014

GroupM ESP signs two key sponsors for the Champions League T20 2014

Posted by Adgully Bureau   Sep 10th, 2014 at 06:30 am
GroupM ESP, the sports, entertainment and content arm of GroupM, yet again showcased their innovation capabilities by enabling key deals for the upcoming Champions League T20 2014. The pivotal ‘Title Sponsorship’ with OPPO INDIA and Central Associate sponsor with...
Categories: MarketingSports Marketing


Thu, Sep 04, 2014

Volini announces partnership with Procam International

Posted by Adgully Bureau   Sep 4th, 2014 at 06:30 am
Volini, a used pain reliever announced its partnership with Procam International, a full-fledged sports management company involved in the promotion of national and international sporting events, sports consultancy and live television programming. Volini will associate with...
Categories: MarketingSports Marketing


Tue, Sep 02, 2014

Exclusive | Fitness Studio to share 'Fit for Life' idea: Reebok's Basu

Posted by Adgully Bureau   Sep 2nd, 2014 at 08:30 am
Over the years, Reebok as a brand has gradually been synonymous to sports and it's peripherals. With an aim of strengthening its focus towards becoming the most desirable premium fitness brand in the country, Reebok announced the launch of its first-ever Reebok Fitness...
Categories: ExclusivesExclusiveMarketingSports Marketing


Ranbir Kapoor launches Mumbai City FC!

Posted by Adgully Bureau   Sep 2nd, 2014 at 06:30 am
Ranbir Kapoor and Bimal Parekh, owners of the Mumbai franchise of the Indian Super League, have announced that the metropolitan city’s very own team will be called Mumbai City Football Club (Mumbai City FC). The franchise also made known player names and launched the...
Categories: MarketingSports Marketing


Mon, Sep 01, 2014

‘Let’s Football’ says Hero Indian Super League!

Posted by Adgully Bureau   Sep 1st, 2014 at 08:01 am
Hero Indian Super League, the anxiously awaited football extravaganza in the country, unveiled its’ official emblem in a grand fanfare, thus presenting India with its very own first ever, high-profile foot-balling competition. As a show of strength behind the Hero...
Categories: MarketingSports Marketing


Tue, Aug 19, 2014

Fevicol rides on the Kabbadi wagon

Posted by Adgully Bureau   Aug 19th, 2014 at 07:01 am
Fevicol, one of the leading adhesive brands in Asia, has integrated with Pro Kabbadi League for an On-Air and On-Ground integration. The integration will go on till August 31. Anil Jayaraj, Chief Marketing Officer, Pidilite Industries Ltd, said, “Kabbadi is a sport...
Categories: MarketingSports Marketing


Nissan ropes in Andrés Iniesta & Thiago Silva as new ambassadors

Posted by Adgully Bureau   Aug 19th, 2014 at 06:45 am
Nissan has confirmed Barcelona and Spain midfielder, Andrés Iniesta, as well as Brazil and Paris Saint-Germain captain, Thiago Silva, as their first global ambassadors for its UEFA Champions League partnership. As two of Nissan’s new Engineers of Excitement,...
Categories: MarketingCelebrity MarketingSports Marketing


Tue, Aug 12, 2014

Percept Sport executes first edition of NSCI Super Sixes

Posted by Adgully Bureau   Aug 12th, 2014 at 07:15 am
Percept Sport, a strategic business unit of Percept Sports & Entertainment – a Percept Ltd company, successfully executed the inaugural chapter of the NSCI Super Sixes. The NSCI Super Sixes was held to celebrate the first anniversary of the Sardar Vallabhai Patel...
Categories: MarketingSports Marketing


Wed, Aug 06, 2014

International Premier Tennis League appoints UFA Sports

Posted by Adgully Bureau   Aug 6th, 2014 at 07:30 am
The International Premier Tennis League and UFA Sports have signed an extensive cooperation agreement. UFA Sports will act as the exclusive marketer of the worldwide media rights of the International Premier Tennis League. The International Premier Tennis League (IPTL) is a...
Categories: MarketingSports Marketing


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