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Wed, Oct 01, 2014

Hero ISL announces PUMA as their 'Official Ball Partner'

Posted by Adgully Bureau   Oct 1st, 2014 at 08:01 am
Hero Indian Super League recently announced a tie up with PUMA, known for its rich football heritage, as their Official Ball Partner. The official ball for the Hero Indian Super League 2014 is the PUMA evoPOWER 1 Statement Football. Hero Indian Super League which is...
Categories: MarketingSports Marketing
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Wed, Sep 24, 2014

FC Goa announces Virat Kohli as its new co-owner and ambassador

Posted by Adgully Bureau   Sep 24th, 2014 at 07:45 am
The good, healthy buzz about FC Goa just got even better, FC Goa introduced its marquee coach, Zico and marquee player Robert Pires at a well-attended ceremony at the Palladium Hotel in Mumbai. Present at the ceremony were Nita Ambani, Founding Chairperson, Football Sports...
Categories: MarketingSports Marketing
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Roger Federer to lead Indian Challenge in inaugural International Premier Tennis League

Posted by Adgully Bureau   Sep 24th, 2014 at 07:01 am
The International Premier Tennis League (IPTL), the sport's latest and most exciting event, today announced India’s leading consumer electronics company Micromax as owners of the ‘Indian Aces’, the League’s Indian franchise will be spearheaded by...
Categories: MarketingSports Marketing
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Mon, Sep 22, 2014

Exclusive | Strengthening deal with WWE, Ten Sports promises amusing content for Indian Market

Posted by Adgully Bureau   Sep 22nd, 2014 at 08:15 am
As the sports broadcasting business, heats up with increasing focus on non-cricket sports; Ten Sports has announced the extention of their television distribution agreement with WWE for five more years - 2015 to 2019. The partnership enhances WWE’s weekly flagship...
Categories: ExclusivesExclusiveMarketingSports Marketing
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Wed, Sep 10, 2014

GroupM ESP signs two key sponsors for the Champions League T20 2014

Posted by Adgully Bureau   Sep 10th, 2014 at 06:30 am
GroupM ESP, the sports, entertainment and content arm of GroupM, yet again showcased their innovation capabilities by enabling key deals for the upcoming Champions League T20 2014. The pivotal ‘Title Sponsorship’ with OPPO INDIA and Central Associate sponsor with...
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Thu, Sep 04, 2014

Volini announces partnership with Procam International

Posted by Adgully Bureau   Sep 4th, 2014 at 06:30 am
Volini, a used pain reliever announced its partnership with Procam International, a full-fledged sports management company involved in the promotion of national and international sporting events, sports consultancy and live television programming. Volini will associate with...
Categories: MarketingSports Marketing
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Tue, Sep 02, 2014

Exclusive | Fitness Studio to share 'Fit for Life' idea: Reebok's Basu

Posted by Adgully Bureau   Sep 2nd, 2014 at 08:30 am
Over the years, Reebok as a brand has gradually been synonymous to sports and it's peripherals. With an aim of strengthening its focus towards becoming the most desirable premium fitness brand in the country, Reebok announced the launch of its first-ever Reebok Fitness...
Categories: ExclusivesExclusiveMarketingSports Marketing
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Ranbir Kapoor launches Mumbai City FC!

Posted by Adgully Bureau   Sep 2nd, 2014 at 06:30 am
Ranbir Kapoor and Bimal Parekh, owners of the Mumbai franchise of the Indian Super League, have announced that the metropolitan city’s very own team will be called Mumbai City Football Club (Mumbai City FC). The franchise also made known player names and launched the...
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Mon, Sep 01, 2014

‘Let’s Football’ says Hero Indian Super League!

Posted by Adgully Bureau   Sep 1st, 2014 at 08:01 am
Hero Indian Super League, the anxiously awaited football extravaganza in the country, unveiled its’ official emblem in a grand fanfare, thus presenting India with its very own first ever, high-profile foot-balling competition. As a show of strength behind the Hero...
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Tue, Aug 19, 2014

Fevicol rides on the Kabbadi wagon

Posted by Adgully Bureau   Aug 19th, 2014 at 07:01 am
Fevicol, one of the leading adhesive brands in Asia, has integrated with Pro Kabbadi League for an On-Air and On-Ground integration. The integration will go on till August 31. Anil Jayaraj, Chief Marketing Officer, Pidilite Industries Ltd, said, “Kabbadi is a sport...
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