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Mon, Mar 23, 2015

Insurekot Sports Unveil New Logo of 'Puneri Paltan'

Posted by Adgully Bureau   Mar 23rd, 2015 at 06:45 am
Insurekot Sports Pvt Ltd., a Mumbai-based firm with varied interest in sports, formally unveiled the brand new logo of Puneri Paltan, the Pune franchisee of Pro Kabaddi League today at Kesari Wada, Pune. The Puneri Paltan team is set to battle it out in the latest Pro Kabaddi...
Categories: MarketingSports Marketing


Fri, Mar 20, 2015

Sony Six acquires the broadcasting rights to the Yonex Sunrise India Open

Posted by Adgully Bureau   Mar 20th, 2015 at 06:01 am
SONY SIX, India’s premier sports and entertainment channel is set to broadcast the YONEX SUNRISE INDIA OPEN 2015 from March 24th to March 29th. The tournament will be held at the Siri Fort Indoor Sports Complex in New Delhi and will witness some of India’s finest...
Categories: MarketingSports Marketing


Mon, Mar 02, 2015

Exclusive | In a first of its kind, Allen Solly partners with Wimbledon

Posted by Adgully Bureau   Mar 2nd, 2015 at 07:45 am
In a first of its kind strategic collaboration Allen Solly a smart formal dressing brand has announced their partnership with the prestigious tennis event in the world, The Championships, Wimbledon 2015. Solly which began operations in 1993 in India is an established player...
Categories: ExclusivesMarketingSports Marketing


Mon, Feb 16, 2015

adidas launches new campaign, 'Take it'

Posted by Adgully Bureau   Feb 16th, 2015 at 06:03 am
Starting today, adidas brings its passion for sport to life with the global roll-out of a series of films called Sport 15. Throughout the year, Sport 15 will tell brand stories that motivate and inspire young athletes to be the best you can be at any level or at any sport...
Categories: MarketingSports Marketing


Wed, Feb 11, 2015

Star India's subsidiary bags media rights for IPL

Posted by Adgully Bureau   Feb 11th, 2015 at 07:45 am
The Marketing Committee of the BCCI met in Mumbai, earlier today, to receive the bids made for certain Media Rights relating to the Pepsi IPL for the 2015, 2016 and 2017 seasons, for which a cumulative reserve price of INR 120 crores over the three seasons was set. The rights...
Categories: MarketingSports Marketing


Mon, Feb 09, 2015

The BCCI partners with Twitter, launches Missed Call updates

Posted by Adgully Bureau   Feb 9th, 2015 at 08:01 am
The BCCI becomes the first sports federation globally to connect fans to its Twitter account via Missed Calls. Building on the success of key partnerships over the last year, including Team India’s home series against Sri Lanka in November 2014, the BCCI & Twitter...
Categories: MarketingSports Marketing


Tue, Jan 27, 2015

CCL to raise funds for expansion of new celebrity format

Posted by Adgully Bureau   Jan 27th, 2015 at 06:30 am
CCL looking to raise Funds for its expansion into New Celebrity Formats. Sachiin Joshi who has business interests in Hospitality, Real Estate and Media is now keen to acquire stake in Celebrity Cricket League (CCL). CCL is the second most popular league in India after...
Categories: MarketingSports Marketing


Mon, Jan 05, 2015

Aircel Chennai Open associates with Rado as ‘Official Time Keeper’

Posted by Adgully Bureau   Jan 5th, 2015 at 07:30 am
The organizers of the Aircel Chennai Open today announced that the tournament has extended its association with Swiss watch brand Rado as ‘Official Sponsor’. This will be the third year of the tournament’s association with the leading brand that is...
Categories: MarketingSports Marketing


Fri, Dec 26, 2014

Aircel Chennai Open announces partnership with Tata Motors

Posted by Adgully Bureau   Dec 26th, 2014 at 07:30 am
India’s very own Tata Motors is the ‘Official Car Partner’ of Aircel Chennai Open 2015. This is the first year Tata is partnering the event, the 20th edition of which will be held at Chennai’s SDAT Stadium from January 5th to 11th 2015. Mayank...
Categories: MarketingSports Marketing


Wed, Dec 10, 2014

Sportslovers prefer sports websites that offer great video content

Posted by Adgully Bureau   Dec 10th, 2014 at 07:30 am, started just over 17 months back, has, for the first time, beaten leader Espncricinfo (a 20-year-old digital service) in terms of unique reach (4.242 mln for Star vs 4.233 mln for Espncricinfo) on unique reach according to the October 2014 metrics published by...
Categories: MarketingSports Marketing


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