Noida International Airport (NIA) has selected Laqshya Media Group for an advertising contract, which grants exclusive rights for advertising....
Laqshya Media Group, one of India’s largest Comprehensive Marketing Communications Group, is pleased to announce the acquisition of the....
In its recent campaign, Tissot Watches, a well-known Swiss Watch Brand in India, and the official timekeeper for MotoGP, in association with....
Posterscope, the OOH specialist agency from dentsu India, has announced the appointment of Pallavi Patil as Vice President - Strategy. In her new....
Singapore-based Avyan Holdings has announced a joint venture with Delhi-based All About Outdoor Group to form PROOH Technologies, a pan-India OOH....
Laqshya Media Group, the AOR agency of ‘maate’ executed its debut out-of-home brand campaign. Co-owned by Priyanka Raina and cricketer....
Madison Media has been appointed as the Media AOR for India’s largest online carpet store, Obeetee. The Agency will handle the entire media....
The Bureau of Outreach Communication (the erstwhile DAVP) has announced a long awaited new policy for rate approval of Outdoor and Personal Media....
Media consulting and analytics firm Ormax Media has announced the launch of its latest offering – Ormax OHM (Out-of-Home Measurement). Ormax....
Laqshya Media Group (LMG), one of the largest independent media conglomerates in India, has launched ‘SHARP’ (Strategic Hyperlocal....
Asia Book of Records has recognised Laqshya Solution’s outdoor installation for Jeep India at the Mumbai-Pune Expressway as the largest....
Posterscope India, the out-of-home specialist from Dentsu Aegis Network, has announced the launch of ROOH (Real Time Out Of Home), a unique....
Spend on digital out of home advertising (DOOH) – that is, video content and/or digital signs located in high traffic public locations such as....
BARC India, that recently launched Out of Home (OOH) viewership measurement, has come out with some interesting television viewing trends. In the....
BARC India has expanded its TV viewership measurement service by entering a totally new segment beyond traditional viewing at home. Leveraging its....
Publicis Media has acquired digital out of home agency Ecosys OOH in India. The agency comes power-packed with robust data and analytics capabilities....