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Zee Digital Convergence Ltd names Archana Anand as new Business Head, ditto

Currently, Archana Anand the Vice-President & Head-Global Business Development, performance marketing & life cycle management at Zee Digital Convergence Ltd, will be the new Busine

Firefox and Swiss Military come together to launch adventure bikes for Indi

In a bid to provide a whole new experience to its customers, Firefox Bikes, a leading Indian premium biking company, in collaboration with Swiss Military, one of the world’s fastest growing lifestyle brands in the affordable luxury space, launched a new range of FIREFOX SWISS MILITARY&n

Tata Sky to enable Applications on Set Top Box

Tata Sky, one of the technological pioneer of the Indian DTH industry has announced its (first-of-its-kind) plans to bring internet browsing applications on their Set Top Box. This feature will enable subscribers to browse and interact on certain apps through the Tata Sky Set top box, on almost all TV sets. Not necessarily a Smart TV.

VIP creative mandate goes to Whyness

Following a multi-agency pitch, Whyness has been handed the creative mandate for VIP, the country’s luggage leader and one of India’s most iconic brands. As VIP looks to consolidate market share and deepen the relationship with its traditional consumer base as well as appeal to a younger audience, the brand has decided to take a bold move f

Obit: AG Krishnamurthy, founder of Mudra, no more

AG Krishnamurthy, founder Chairman and Managing Director of Mudra Communications, passed away today morning after a brief illness. Krishnamurthy, who was fondly known as AGK, founded Mudra on March 25, 1980. In 1989, Mudra became India’s 3rd largest advertising agency. He nurtured Mudra’s two major brands, Vimal Fabrics and Rasna, from infancy to beco
Zee Digital Convergence Ltd names Archana Anand as new Business Head, ditto
Firefox and Swiss Military come together to launch adventure bikes for Indi
Tata Sky to enable Applications on Set Top Box
VIP creative mandate goes to Whyness
Obit: AG Krishnamurthy, founder of Mudra, no more
The hair colour market has seen exponential growth in recent years. This is probably why, HRIPL (Hygienic Research Institute Pvt. Ltd.) has decided to award the brand duties of
CRY – Child Rights and You launched the “Joy of Five” campaign across the country to ensure children in the age group of 2-5 years have access to their basic
The Effie Awards India 2015 saw Mullen Lowe Lintas Group, India put up a strong show. The agency was adjudged Agency of the Year and also walked
To be ‘Good Leader’, just adopt 15 basic and simple characteristics, says international business consultant Manish Behl. According to
Though the year 2016 started two days back, it is the first day in office for most of us in the new year, and hence here is wishing you a happy
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