IndiaMart.com launches radio campaign
IndiaMart.com has launched an advertising campaign on FM radio in 12 cities.
According to the reports, the website claims that the campaign will run for two months on the radio channel Radio Mirchi in cities - Delhi, Mumbai, Kolkata, Pune, Hyderabad, Bangalore, Ahmedabad, Surat, Vadodara, Jaipur, Jalandhar and Indore.
Not only this but the radio jingle has also been published on the social networking website Facebook. Reports say that the website says that this campaign has been planned to communicate the benefits of internet.
The company has also planned a aggressive plan to promote the campaign the promotional plan will cover print, radio and internet.
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