Motortrend Group launches Spanish-language channel

MotorTrend Group, a Warner Bros. Discovery company, today announced the launch of its first-ever Spanish-language FAST TV channel, MotorTrend VELOZTV on ViX.This new spin on FAST (free, ad-supported streaming television) gives fans immediate access to their favorite automotive shows for free, 24/7, in Spanish. The channel was created to meet the growing demand for MotorTrend’s premium automotive content by Spanish-speaking audiences. 

There will be 12 series to start, including Shorty’s Dream Shop, with the first majority Latino cast from MotorTrend, as well as hit programs including Bitchin’ Rides, Inside West Coast Customs, Iron Resurrection, JDM Legends, Junkyard Empire, Overhaulin’, RMD Garage, Speed is the New Black, Texas Metal, The Auto Firm with Alex Vega, and Unique Rides.

MotorTrend VELOZ TV is now available to audiences in the United States on ViX, the world’s leading Spanish-language streaming service owned by TelevisaUnivision. In the coming months, MotorTrend Group will announce the expansion of MotorTrend VELOZ TV to a broad range of partners.

“Our Hispanic audience represents the fastest growing, most passionate fan base for all-things-automotive. Over 15 million Hispanics in the U.S. consider themselves automotive enthusiasts and by offering our premium shows in Spanish on FAST, we’re doubling down on expanding our content to a diverse audience,” said Alex Wellen, MotorTrend Group CEO and President. “With MotorTrend VELOZ TV, we’re extending our reach to the very communities that have shaped car culture. The launch on ViX marks a significant step in our mission to make our programming accessible to enthusiasts everywhere.”

“As we continue expanding our offering, we’re thrilled to partner with the MotorTrend Group to add MotorTrend VELOZ TV to our channel line-up and continue to reach and engage ViX audiences through the adrenaline of their favorite automotive shows, in their language on this dedicated channel,” said Bilai Joa Silar, Senior Vice-President, Head of Programming and AVOD Content for ViX at TelevisaUnivision.

ViX offers more than 75,000 hours of on-demand content and more than 100 streaming channels, all in Spanish. The app offers two levels of access, one free with ads and one premium with a subscription, in the U.S., Mexico and most Spanish-speaking countries in Latin America, on all major mobile platforms, connected TV devices and online at vix.com.

MotorTrend VELOZ TV will add multiple dubbed series to MotorTrend’s current FAST TV offerings, increasing the world’s largest library of premium automotive programming. The launch follows on the heels of MotorTrend’s recent strategic partnership announcements with Google TV and Roku, making MotorTrend content available to the majority of FAST viewers in the United States.

Continuing to build on its platform partnerships in 2023, MotorTrend FAST TV expansion has solidified MotorTrend’s position as the go-to destination for viewers who have a passion for premium, free automotive content. MotorTrend plans to announce additional major platforms for MotorTrend FAST TV over the coming months.

MotorTrend FAST TV is currently also available on platforms including Google TV, The Roku Channel, Amazon Freevee, Samsung TV Plus, Vizio WatchFree+, Xumo Play, VIDAA, and Plex, the last of which provides international distribution. The FAST channel is also available on MotorTrend.com and MotorTrend+ as an owned and operated channel.