The Best Talent in the Digital Industry gets honoured at the 3rd WATAwards held during WATSummit 2013

The recently held WATSummit 2013 where the theme was ‘A New Era of Digital Marketing’ concluded with honouring the best talent in the digital industry with WAT Awards. The categories for WATAwards were across Web, Advertising, Technology and Entrepreneurship.

Over 250 entries were received and the key nominees were judged by an esteemed panel; Suresh Reddy - Chairman and CEO, Ybrant Digital, Neville Taraporewalla - Sr. Director of Emerging Markets – India, Malaysia, Thailand & Korea Advertising and Online, Microsoft,  Amit Tripathi – Managing Director, id8labs, Anuj Kumar – Co-Founder & CEO, Affle, Sunil Kamath – Vice President for South Asia, Opera Software, Nishad Ramchandran – Vice President, Hansa Cequity and Dinesh Swamy – Digital Creative Leader, BBDO Proximity.

The first award in the Web category for creative was won by Webchutney for the campaign ‘Harmonium Love’ for the Website/ Brand Microsite of the Year. For Impact, Mahindra & Mahindra won the same award for the campaign ‘Spark the Rise’. The Travel of the Year award was won by Ixigo.com, Classified of the year by Gaadi.com, and the best E-commerce site of the year was won by Digi-cult for the campaign goosebumpspickles.com.

In the Viral Marketing Campaign of the Year, creative was won by Webchutney for the campaign ‘All about Rajni’ and impact by Omnicom for ‘Axe Shower Gel’ campaign. The Web category awarded Social Samosa as the Best Blog of the Year.

The Advertising category, Social Media Campaign of the year (creative) was won by Ignitee Digital for ‘Wasseypur World’ and (impact) was won by Social Wavelength for ‘Reliance Tweet-a-Tab’ campaign. Similarly, Digital Media Campaign of the year (creative) was won by Network 18 Media and Investment Ltd. For ‘moneycontrol.com and (impact) was won by Interactive Avenues for ‘Amex So you got promoted!’. The Mobile Media Campaign of the Year (creative) was won by Webchutney for ‘Turquoise Cottage’ and (impact) by Rocketalk for ‘Nokia Channel Me’. Digital Innovation in the creative category was won by Glitch Media Pvt. Ltd for ‘Diesel Gun’ and in the impact category Hungama took the accolades for ‘Mahindra XUV 500’

Technology being the primary category of digital, awarded Cleartrip in the Mobile App of the Year category, while Digital App of the Year was won by MTV Roadies 9 Head Collectors. The award for the Social App of the Year award was won by BBDO Proximity for ‘Visa D2A’ and the Innovative Product of the Year was won by Digi-Cult  for goosebumpickles.com.

The award for the Digital Media Entrepreneur of the Year was won by Vikas Tandon, Managing Director, Indigo Consulting. Ankita Gaba Co-Founder of Social Samosa took the award for the Social Media Entrepreneur of the Year. Mobile Media Entrepreneur of the year was won by Dippak Khurana, CEO of Vserv Digital Services Pvt. Ltd.  Shripal Gandhi of Swipe Telecom won the award for the Young Entrepreneur of the Year.

A special set of awards were presented to Hungama Digital Services in the Digital Media Agency of the Year category, Social Wavelength in the Social Media Agency of the Year and Rocketalk India in the Mobile Marketing Company of the Year.

The chairman of BBDO Proximity Mr Josy Paul was present at the function and gave away some important awards for the evening. Commenting on the success of WATAwards, Mr Paul said, “The work presented today has inspired me personally and I would like to congratulate the winners for their creative thought and execution”.

Rajiv Dingra, Founder & CEO, WAT Media Pvt. Ltd. added “We at WATSummit are extremely proud to honour the best talent of the digital industry. Our esteemed jury members – Suresh Reddy, Neville Taraporewalla, Amit Tripathi, Anuj Kumar, Sunil Kamath, Nishad Ramchandran and Dinesh Swamy were extremely pleased with the kind of work submitted by the agencies. To award the brilliance of the work done has been a pleasure and a memorable experience.”