Who's This New Cadbury Girl?
Cadbury India has teamed up with Shreya Pujari creator cum actor for their new OOH advertising. Highlighting her artistic personality that matches with Cadbury's fun and creative character. As Shreya's face shows up on billboards around the city, it's like Cadbury saying they want to make people happy and cheerful. This partnership blends their personalities to make people smile and think in a cheerful way.
Marketing
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