Brands Salute the indoor corona warriors this Mother’s Day

This time International Mother’s Day came in a time when the world is dealing with a global pandemic and nations across the globe are experiencing a lockdown. While getting the message out is difficult for brands right now, many have leveraged this day extensively and engaged with their audiences. While some had already created a Mothers Day campaign, many have resorted to a stock image/ Work From Home style of campaign. Nevertheless, on this occasion brands have saluted mother’s and have recognized them as the indoor corona warriors. It’s the mothers who have kept sanity in households during this time and brands have motivated people to spend more time with their mothers, help them out in household work and reconnect with them during this occasion.

Here are a few campaigns that caught our eye:-

Havmor Ice Cream

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SBI Life Insurance

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PNG

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Cheese & Crackers

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Reliance Fresh

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Bajaj Electricals

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LG

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Johnson’s

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Colgate

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Nivea India

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