TAM Sports (a division of TAM Media Research), a leading provider of Sports data analytics & solutions to global clients, has announced the....
Ad Space of the BFSI sector in print grew by 74% in Y 2022 over Y 2020 and by 16% in Y 2022 as compared to Y 2021, as per TAM AdEx’s relook at....
Amen! When one was wondering if industry would have to brace for two currency audience measurement scenario, and the channels would pick and....
BARC’s official statement stating that it was the only registered television rating company in India and TAM’s rejoinder to it....
TAM Sports (a division of TAM Media Research), a leading provider of Sports data analytics & solutions to global clients, has announced the....
Ad Space of the BFSI sector in print grew by 74% in Y 2022 over Y 2020 and by 16% in Y 2022 as compared to Y 2021, as per TAM AdEx’s relook at....
Amen! When one was wondering if industry would have to brace for two currency audience measurement scenario, and the channels would pick and....
BARC’s official statement stating that it was the only registered television rating company in India and TAM’s rejoinder to it....
After a successful launch of our Industry’s first ever TV Viewership Mobile App Version 1.0 last year, TAM Media Research has released an....
The industry, so it appears, is settling down to the co-existence of two audience measurement systems. Would the two meters coexist like IRS and....
NewsX has once again emerged as the leader amongst the competition. According to the Broadcast Audience Research Council (BARC) data, the....
The country’s biggest show of cricket, Indian Premier League has come to a close. This year’s IPL saw a lot of glitz, glamour and some....
With recent Earthquake in Nepal and Salman Khan Verdict there has been an impact on the Viewership of TV news both Hindi and English Channel as....
IPL 8 has been garnering eyeballs for the last three weeks. Indeed they have managed to get their viewership right. Sony MAX has been the....
In the midst of all the hullabaloo about who’s providing ratings, TAM continues to provide ratings. Here is a look at Week 18 for the Hindi....
We’re back with Week 17 TAM data for Hindi GEC’s. Overall all GEC’s have seen a decline in Individual ratings and Household....