Latest Advertising News & Updates

Kotak Mahindra Asset Management Company (Kotak Mutual Fund) becomes the first fund house in the industry to launch a conversational Voice Bot –....

Nearly half of the world’s population isn’t on internet today; most of the next billion users are going to come from India, primarily....

Mortein, amongst the world’s leading pest control brands today announced the launch of their latest innovation ‘Mortein SMART’. The....

Naresh Gupta, CSO & Managing Partner, BangInTheMiddle (BITM), analyses the poll campaigns of the Aam Aadmi Party and the Bharatiya Janata Party....

SpiceJet, the country’s favourite airline, has appointed Leo Burnett India as its creative agency following a multi-agency pitch. The account....

It was a year ago that Ogilvy Group launched 82.5 Communications with an objective to bring “Ingenious Indian Ideas”. Since its....

Khana bed pe mat rakho, bed ganda ho jayega. Bahar ka khana mat khao. Socks aise mat rakho. Yeh mat karo, woh mat karo! Phew!! Fights,tantrums,....

Historically, Brand Idea has re-imagined mobile telephony - as an enabler for societal change. The issues/causes taken up through some of the....

BharatBenz, the domestic brand of Daimler India Commercial Vehicles (DICV), a wholly owned subsidiary of the German automobile manufacturer Daimler....

In what has been a de facto list of agencies setting new standards for creativity, innovation and excellence in marketing since 2004, Contagious has....

This Valentine’s Day, SARVA, India’s fastest growing Yoga Studio Chain, is asking people to #ChooseLoveEveryday, in the smaller things of....

Homefoodi, India’s 1st Mobile App for Home Food made by Home Chefs recently launched its TVC as part of its new campaign – “Har....