Latest Marketing News & Updates

Gillette’s purpose-driven We Believe campaign sets new precedent for brand buildingThe short film and 30-second commercial have been launched....

Zeotap, the global data platform announces today its 9th telecom partnership with Three Hutchinson UK. With this partnership, agencies and....

Even the best of intentions are sometimes met with a wall of criticisms. A case in point is Gillette’s latest ad film, titled ‘We....

Anil D. Ambani led Reliance Entertainment’s Zapak, India’s leading Gaming Destination, in association with Cartoon Network India, rings....

AKS Clothings, online apparel brand of Yuvdhi Apparels Pvt. Ltd. started in 2014 by an enthusiastic and energetic fashionprenuer Ms. Nidhi Yadav has....

Global challenges need global solutions – this is why nearly 30 companies from the plastics and consumer goods value chain today launched the....

Adgully’s special feature section – ‘Offbeat’ – seeks to give a peek into the lesser known facets of our very....

When Maybelline NY came to us back in 2016, they did what all brands tend to do: They said that they wanted to push their products to our massive....

La Intimo, India’s first premium intimate wear brand has launched “Stubborn Souls”- a campaign to explain how fashion and....

Buzzoka, India’s most disruptive influencer marketing company has forayed into Instagram-Ad films which will be led by Influencers. This path....

Qoruz, India’s leading marketing technology company, has added a new avenue, Zero Commission Network, to its platform that allows brands to....

Keys Hotels, a part of the Los Angeles based Berggruen Group, has appointed Maitreyee Das Banerjee as its new Director of Marketing, further....