Latest Marketing News & Updates

Alliance Tyres, a leading name in the global Off-Highway Tyres business successfully established association with Kangana Ranaut and Jassi Gill....

In a first-of-its-kind initiative in India, Kotak Mahindra Bank (Kotak) today introduced a series of special edition music debit cards featuring....

Anand Jain, Co-Founder and CSO, CleverTap, lists the advantages that email marketing still has and the points that marketers need to keep in mind....

The Indian digital ecosystem has witnessed a phenomenal transformation in the last decade, driving connectivity at an unparalleled scale leading to a....

DH Changemakers 20 in 2020 is an attempt to shine light on initiatives of young leaders who embody the spirit of Karnataka. The event was a spectacle....

Arpan Basu, GM & Head - Communications, Coca-Cola India & South West Asia, writes about the big communications trends seen in 2020, the rise....

ZEE5 clocked an average of 140 minutes of watch time per viewer which is 1.2X of the last quarter. Disruptive product & technology enhancements....

boAt – a leading audio brand that reflects the amalgamation of music, fashion and action sports has signed on Indian cricketer Shreyas Iyer as....

Arun Gupta, Found and CEO, MoMagic writes about the tech-driven marketing and evolving trends of OTT in 2019 Marketing is business activity of....

Youva, the domestic stationery brand from the house of Navneet Education, has undergone a brand refresh, including a new logo and tagline –....

White Rivers Media, an independent, full-service digital creative agency founded in 2012, is now the Social Media and Digital Marketing Partner for....

In a bid to overhaul its brand image, Vicco has signed on leading matinee idol Alia Bhatt who is also considered a strong voice of millennials.....