IAA Olive Crown Awards Introduces 'Corporate Social Crusader' Award
The IAA Olive Crown Awards have been embraced by the fraternity, and this year in its fourth edition, it adds a new dimension by introducing a new special ‘Corporate
M.G.Parameswaran, Chairman, Olive Crown Awards said “this is a special award that we will present to a corporate that has let its actions speak louder than its words. The award will celebrate a corporate social initiative undertaken in the last year. We will have a special jury consisting of senior people representing corporates and advertising. With the changes in the Companies Act with respect to CSR, we felt there was a need to focus sharply on this activity”.
Srinivasan K Swamy, President IAA India Chapter said “the Olive Crown awards are already being seen as a cause. This provided us an ideal platform to launch this very