Kaizad Pardiwalla joins Orchard Advertising as COO
The Leo Group, announced the appointment of Kaizad Pardiwalla to head Orchard Advertising (one of its group companies), based at their Head Office in Mumbai.
Commenting on his appointment, Saurabh Varma, CEO, The Leo Group said, “We are delighted to welcome Kaizad to The Leo Group. Orchard, over the last year, has grown by 40% YOY and has an incredible momentum. We required a leader with integrated experience to take Orchard Advertising to the next level. Kaizad, with his media-agnostic approach to brand building, is possibly the best candidate to add value to our clients’ businesses.”
Kaizad comes with 18 years of experience in the business with the last three being at Grey where he ran the Mumbai operations. He started his career with Lowe Lintas in 1995 and moved to Ogilvy in 1997. After spending seven years at Ogilvy advertising, in 2004, he was appointed as business director, OgilvyOne Worldwide, the digital and direct marketing division of Ogilvy, where he headed the operations in the western region. After three years, he took over as the national head of OgilvyOne India. During the course of his career, Kaizad has worked with clients such as American Express, Cadbury, CISCO, IBM, ICICI Lombard, ITC, The Economist and Vodafone amongst others.