Suvarna News 24x7 unveils new looks!
It was glitter and glory all the way for Suvarna News 24x7, the popular Kannada News Channel, as it moved to the new studios and premises.
Pleasantly surprising millions of Kannada viewers, Suvarna News 24x7 made some of the biggest news-makers in Karnataka as newscasters and program-presenters while unveiling its swanky, stylish and state-of-the art studios and office premises. It was virtually an inbound procession of sorts consisting of leaders, celebs and stars. Jagdish Shettar, the Chief Minister of Karnataka declared open the new studios and read out the news bulletin at 9 am from the channel’s New Delhi studios. Opposition Leader in Karnataka and a senior Congress leader, Siddaramiah, National Award winning Kannada actress Tara and the popular actor Ramesh Arvind were in Suvarna News’s Bangalore studios during the inauguration and participated in a conversation with the Chief Minister. Tara also presented News Lunch at 1 pm with aplomb.
The inauguration followed a deluge of celebs trooping in to Suvarna News offices. Former Prime Minsiter Deve Gowda, former Chief Ministers Yeddiyurappa, Sadananda Gowda and other leaders paid a visit to the studios. Minister Suresh Kumar turned a journalist that day and interviewed on screen, all the senior staff members of Suvarna. Bangalore City Mayor presented the city news called Bangalore First; Super Star Upendra presented the Prime Time News @ 9 pm with élan and getting loud applause from the entire editorial staff. Heart-throb of Sandalwood & KBC Kannada anchor Puneet Rajkumar went around of the offices. Actress Bhavana interviewed Minsiter Sobha Karanlaje for their women’s program called Suhasini. Dashing actor Sudeep was besieged by 6 lady anchors of Suvarna and engaged him with lively and engrossing chit chat program.. Actors Shivrajkumar, Sanjanna also visited. Veteran actor Dwarakesh celebrated his birthday in the new studios. Many other sandalwood celebs and leaders walked in to congratulate Suvarna News 24x7.
Vishweshwar Bhat, the Editor in Chief of Suvarna News 24x7 says “Change, according to the trend is a must and change is a mark of creativity. We are changing not only the offices, studios and looks but also in terms of content and style of presentation. We will make our viewers part of this change by taking their suggestions and implementing them wherever and whenever necessary.”
Suresh Selvaraj, CEO comments “Shifting of the studios was an opportunity for us to bring in changes along with it. The change-over of the studios was such a smooth and seamless process. Perhaps it is very rare and may be the first time in the country that not a single second was lost in transmission during the shifting of a running, 24x7 news channel. We have also changed a whole lot of our programs and the general look & feel of the channel. I am confident that the new looks would appeal to our viewers and make our brand presence much wider. We have used our own channel to promote awareness (what else could be better than the 5 million reach that we have got?). We have taken outdoor as support media.”