Trell Community Celebrates festive season with #MyFriendGanesha

Ganesh Chaturthi is one of the most popular Indian festivals that is celebrated with great zeal across regions of the nation. The 10-day festival begins with celebrating the birth anniversary of Lord Ganesha, known as ‘Vinayaka Chaturthi,' and concludes with ‘Anant Chaturdashi’. During these ten days, one can hear people chanting ‘Ganpati Bappa Morya’ in beautifully lit pandals while preparing the lord's favourite sweet dish - Modak in every household.

Trell, India's largest lifestyle social commerce platform, joins in this auspicious festival by launching the #MyFriendGanesha campaign to greet "Hum Sabka Friend - His highness, LORD GANESHA." The campaign intends to celebrate Ganesh Chaturthi with the same zeal and splendour at home with loved ones while adhering to safety guidelines.

Renowned creators on Trell like Archana Ranjan, Tanvi Sanghvi, Anupam Pawar, Pooja Ghar among others will share insightful stories on the significance of rituals and cuisine, as well as inspirations on traditional looks, festive makeup, preparation of modak and prasad dishes among others. With the online celebrations, the platform is set to bring alive the diversified traditions of India during this Ganesh Chaturthi while keeping users entertained with informative content.