The News18 Network is set to broadcast an exclusive interview with Prime Minister Narendra Modi, this Monday, on April 29th at 9 PM. This is the....
Zee Media, in partnership with Greenply Industries, is thrilled to announce the second season of the prestigious Hindustan Ki Shaan Awards. This....
Is there a finance influencer who has not tackled the Rent vs. Buy debate in their content? Despite varying opinions, the dream of owning a home in....
If you’re looking for the perfect movie for your next cinema outing, Maidaan is the one to watch. Critics and audiences alike regard it as one....
Aabha Sachdev has assumed a new position as the Brand Head – Times of India Metro Supplements at Bennett Coleman & Co. Ltd (Times of....
With over 15.8 crore Indians eligible to cast their votes in the ongoing General Elections of the world’s largest democracy, two young....
NDTV Group announces its financial performance for Q4, 2023-2024, marked by a 59% revenue growth compared to the same period last year. NDTV....
AIO Studios has announced September 26, 2024, as the premiere date for Putin, the latest film from Polish director Patryk Vega. The film, which....
Rethinking Retention: How fair compensation can improve agency-client dynamics The landscape of media agency pitches in India has been a topic of....
Ashwin Sheth Group (ASG), a leading real estate firm in India, has launched its most significant campaign for Q1 - "Sone ki Chaabi", coinciding with....
Actor-turned-director Deepak Tijori is gearing up for his latest film, ‘Tipppsy’, which he has also co-produced and written and stars in,....
Graphic India, the leader in original Indian themed character entertainment, and Neil Gaiman, the NYT best-selling author and creator of films and....
Warner Bros. Discovery has launched Olli, its proprietary first-party data platform powering the next generation of advanced advertising solutions....
The BBC World Service, a global news provider reaching 318 million people in 42 languages, faces an uncertain future regarding its funding. Currently....
Netflix’s Chief Content Officer, Bela Bajaria is in India all the way from Los Angeles and she along with Monika Shergill - Vice President of....
#SunoSabkiKaroMulti, a captivating new initiative by ICICI Prudential Mutual Fund, illustrates the dilemma investors face amidst a deluge of....
Amazon miniTV, Amazon’s free video streaming service, is all set to take audiences on a journey of sisterhood, self-discovery, and the....
Dish TV, has taken a path-breaking initiative to redefine the entertainment experience in India. The leading DTH provider in a first-of-its-kind move....
Kiara Advani, who has been part of some popular South films, is likely to star in Prabhas’ upcoming film, ‘Salaar 2’. There has....
The fourth edition of Deloitte’s ‘Women @ Work: A Global Outlook’ continues to examine some of the critical workplace and societal....
Omaxe Chowk, an iconic commercial destination in the heart of Chandni Chowk, Old Delhi, releases a 'film dialogue-based' marketing campaign, which....
As Co-founder and CEO of DigiXpressions Media, Mohd Saqib Khan brings a passion for innovation and a keen eye for market trends to spearhead the....
Authored by Raghav Upadhyay, Head of Performance Marketing, Team Pumpkin. In the constantly evolving landscape of business, driving measurable....
POCO India has appointed Nitin Yadav as their lead PR. POCO announced the new leadership on their LinkedIn handle, stating, “Welcome onboard,....
Television advertising for IPL 17 witnessed growth of 12% in ad volumes/per channel compared to IPL 16. During IPL 17, the count of categories and....
There is good news for Indians travelling to European nations, with the European Union’s (EU) revamped visa system that allows Indians access....
Aha Telugu Indian Idol, the acclaimed singing reality show, is back with its much-anticipated third season, and the excitement is palpable as....
As the Indian Premier League (IPL) buzzes with excitement, JioCinema and Snap Inc. have teamed up to offer Snapchatters an exciting experience with a....
Tata AIA Life Insurance Co. Ltd. (Tata AIA), Tata AIA, a leading life insurance company in India, has recently introduced an innovative social media....
Tata Motors, India’s largest commercial vehicle manufacturer, today rolled out a new digital campaign; ‘Karo Business Tension....
Celebrating the universal values of love, care, emotion and compassion embodied by mothers, India’s leading dairy brand Mother Dairy is all set....
In a fiercely competitive arena of advertising and sponsorship during the Tata IPL 2024, three brands have risen above the rest to claim the....
Amagi, the global leader in cloud-based SaaS technology for broadcast and connected TV (CTV), today announced the appointment of Richard Perkett as....
Leap Gymnastics is an initiative of the JSW Group’s expanding commitment to pioneer the development of sports in India. It is focused on....
Once upon a recent time, the idea of talking boxes and singing soda cans was the stuff of sci-fi—now, thanks to augmented reality (AR), they're....
The Indian Communicators Group (ICG) has released its 2024 Salary Survey Report, a comprehensive analysis of salary trends within the communications....
Tata Mutual Fund, as a part of its 'Desh Kare Nivesh' initiative, has launched a digital-first campaign titled 'Index Funds Simple Hai'. This....
TVF’s new weekly web series Very Parivarik has become a rage among TVF fans. The concept of waiting for a new episode to drop every Friday has....
JSW Paints, India’s leading environment-friendly paints company and part of the US$ 23 billion JSW Group, has unveiled a digital-first campaign....
Macho Sporto, a premium innerwear brand from the house of JGH, has roped in Bollywood Youth Icon Sidharth Malhotra as its new brand ambassador for....
Pooja Asar has joined Tata Passenger Electric Mobility Ltd as Head of Marketing. She announced her new role on LinkedIn: “I'm excited to share....
As the TATA IPL 2024 crosses its halfway mark, Disney Star, the official broadcaster of the tournament, maintains its stronghold on viewership....
Actor Bhuvan Bam announces his decision to move his base from Delhi to Mumbai, marking a significant shift in his career trajectory. With an....
The Telecom Regulatory Authority of India (TRAI) will finalise the National Broadcast Policy by the end of May. This was stated by TRAI Chairman Anil....
Actress Raashii Khanna joins the #EvionOMG challenge by P&G Health’s new Evion Cream. Fortified with Vitamin E and natural Aloe Vera....
Earlier this week, Dish TV unveiled its ambitious initiative – ‘Dish TV Smart+’ which is aimed at integrating streaming platforms....
Sociowash, an Integrated Advertising Agency, has won the Digital Marketing Mandate for Antara Senior Care, a Max Group Company, in a multi-agency....
Dot & Key Skincare, a Kolkata-based beauty startup renowned for its innovative and fruit-forward skincare solutions, proudly announces its....
Kraftshala, India's largest marketing-jobs providing edtech platform, partnered with Sushrut Nalluwar, Director of Sales at Nestlé, a global....
With the Indian Premier League (IPL) kicking off its 17th edition to a record-breaking start, Justdial, India’s leading local search engine,....
Mars Wrigley India's iconic fruity bubblegum brand, BOOMER® returns with its latest innovation, BOOMER® Jelly on Top. This exciting variant....
Mars Wrigley India's iconic fruity bubblegum brand, BOOMER® returns with its latest innovation, BOOMER® Jelly on Top. This exciting variant....
Goafest, the premier festival celebrating creativity and advertising excellence in India, is thrilled to announce the opening of delegate....
Saurabh Kundra has been appointed as the Business Director – Investment by Omnicom Media Group. The same was announced by him on Linkedin,....
Road safety stands as the foremost priority of HMSI. To foster responsible behavior on the roads and contribute towards creating a more vigilant and....
Adgully has consistently celebrated and acknowledged the accomplishments of women entrepreneurs and leaders in various sectors. One of our notable....
The set of Dance Deewane was buzzing with excitement as Nicktoons Chikoo and Bunty surprised the team to celebrate World Dance Day in style. Dance is....
In the high-octane world of marketing, Public Relations (PR) often plays a vital role. It shapes brand perception, cultivates positive media....
WhatsApp has argued before the Delhi High Court that the Indian government's 2021 IT Rules, requiring the messaging platform to trace chats and....
Authored by Anindita Gupta, Founder, Scenic Communication Building strong relationships with journalists is key for an effective PR strategy. In....
Sony SAB’s Vanshaj is a show that delves into the fiery conflicts within the Mahajan household, primarily centered around inheritance disputes.....
Radio City, a trailblazer in vibrant music and engaging content, is thrilled to announce its debut on JioTV. This pioneering fusion marks a....
Liebherr Refrigerators opens up a whole new world of intuitively designed life innovations that make every day easier. From ‘Hands Free....
iZooto, the world’s first marketing automation platform exclusively for publishers has signed an agreement today with Comscore, a global....
As summer heats, Parle Agro, India's leading beverage giant, has set out to captivate consumers with vibrant Out-of-Home (OOH) campaigns for its....
WPP has reported revenue of £3.4 billion in Q1 2024, down 1.4% from £3.5 billion in Q1 2023, and up 2.1% like-for-like. Revenue less....
IIFL Samasta Finance, which is one of India’s largest non-banking microfinance companies (NBFC-MFI), has announced the appointment of three....
Speaking about the campaign, Ameya Velankar, Head of Marketing, Uber India South Asia said, “While India loves to hustle, sometimes we get lost....
Kylie Cosmetics, the global beauty phenomenon founded by Kylie Jenner, is thrilled to announce its launch in India, a significant milestone in the....
In an epic celebration of gaming culture, PVRINOX Pictures launched the most awaited cinematic marvel, BORDERLANDS, at Comic Con Mumbai. Based on the....
The latest Advertising Association/WARC Expenditure Report shows that the UK’s ad market recorded a 6.1% increase in investment to a total of....
There are various business structures in India and the two most popular ones are the Limited Liability Partnership (LLP) and Pvt. Ltd. Company. Both....
Royal Challenge Packaged Drinking Water, announced its association with country’s most popular T20 franchises, Royal Challengers Bengaluru, as....
Priyagold, a prominent player in the Fast-Moving Consumer Goods (FMCG) industry, has come up with a new campaign to create curiosity around the new....
Republic Media Network, India's rapidly expanding media conglomerate, is thrilled to announce its fresh, dynamic, and strategic role changes to its....
Anupama Ramaswamy, Chief Creative Officer, Havas Worldwide India, Ashish Chakravarty, Executive Director, and India Head of Creative, for McCann....
The much-awaited NESPRESSO, the pioneer in premium coffee with its range of exclusive coffees will be launched in India by the end of 2024. The....
Internet in India is democratized and widely used; but now the country sits on the cusp of an AI revolution. ICUBE* data shows that AI is already....
MakeMyTrip, India's leading online travel company, has launched two new brand films featuring beloved brand ambassadors, Alia Bhatt and Ranveer....
The mobile game market is thriving right now, and regulations are set to become a pressure point for companies. According to GlobalData’s....
In a first-of-its-kind partnership in the news industry, CNN-News18 and Federal Bank have joined hands to launch CNN-News18 & Federal Bank Prime....
Swiggy, India's pioneering on-demand convenience platform, has announced the launch of ‘Smart Links’, an innovative tool, designed to....
OTTera, a provider of end-to-end OTT and FAST channel solutions, has partnered with ThinkAnalytics, a provider of advanced content discovery and....
Just months after a collab with child prodigy Pooja Bishnoi, Krishna’s Herbal & Ayurveda, the pioneer of Ayurvedic preservative-free....
Asian Paints, India’s leading paint and décor company, continues its commitment to innovation, driven by a deep desire to enhance and....
Kratos Gaming Network (KGeN), formerly known as IndiGG, a community-led platform, today announced the exciting launch of a nationwide campaign to....
AbhiBus, an online bus-ticketing platform in India, has launched an exciting new ad campaign featuring Tollywood Superstar Mahesh Babu and the king....
HARMAN today announced that Tata Motors, India’s leading automobile manufacturer, has selected the HARMAN Ignite Store as its in-vehicle app....
This week at the movies, you’re in for a real treat! We’ve got chilling supernatural adventures, heart-pounding action thrillers, and....
The Moms Co., a leading name in natural skincare solutions, releases its new campaign #400%Hydration featuring its all new Natural Hydrating Range,....
Amid Government crackdown on misleading ads by various companies, including FMCG brands, making false claims of being “healthy”,....
The performance of markets during election times is heavily influenced by expectations of policy changes, the promise of political stability, and the....
In an exciting new venture, Narayana Health has entrusted Prominent Pictures with the creative duties to produce "InsidER," India’s first....
The Advertising Club of Madras, one of the oldest and most active advertising clubs in the country, has extended its deadline to May 3rd, 2024, for....
BN Group, a leading edible oil manufacturing company in India, announces its foray into the wellness and fitness oil category with the launch of....
Today, Ferrari and HP Inc. announced a historic, multi-year title partnership. Connecting two of the world’s most iconic companies, the....
As millions of us are glued to the all new season of Indian Premier League (IPL), Colgate-Palmolive India’s campaign “Indian Sweets....
CNBC-TV18 organized an intimate chapter of Future. Female. Forward Season 2: The Leadership Circle - Mumbai Edition, presented by HSBC India. This....
New York Festivals®(NYF) 2024 international AME Awards®, now in its 30th year of honoring advertising and marketing effectiveness, and the....
Lacoste has unveiled its ambitious "Play Big" campaign for the spring season, introducing a fresh lineup of global ambassadors and a captivating....