Aegis Media's Vizeum India bags media duties for Dalmia Bharat Group!

Dalmia Bharat Group, today announced the empanelment of Aegis Media’s Vizeum India as its media AoR.

 

Dalmia Bharat Group – a diversified business group with presence in Cement, Sugar, Green energy and Refractory industries – has further extended its’ current scope of partnership with Vizeum India.  For records, Vizeum already handles the media AoR of Dalmia Cement in Chennai.  It is believed that the client satisfaction in the Cement business led to Vizeum being enrolled for the Group assignment.

 

Confirming the same, B K Singh, Executive Director, Group Marketing and Corporate Communications, Dalmia Bharat, said   “It was a natural choice given our satisfactory partnership in Cement business that we didn’t need to look beyond Vizeum for the media duties of the group.  They have had a proven track record with Dalmia Cement. The team is proactive, extremely passionate and provides a good balance of thinking and doing. We look forward to working with them”

 

Commenting on the win, S Yesudas, Managing Director – Indian Subcontinent, Vizeum said “We are truly humbled, humbled beyond words in expressing our delight for the faith our clients are placing on us.  We will do all that we can to ensure no stones are left unturned in creating efficiencies and effectiveness for Dalmia Bharat Group.  I take this opportunity to welcome Dalmia Bharat Group into the Vizeum family. We are thankful to B K and his team for considering us worthy. This assignment will be handled out of our Delhi and Chennai Offices”

 

Vizeum successfully operates in 55 countries with a philosophy of in-depth understanding of the co existence of lives, brands and media in the actual world, through its process - motivation to media

 

The Aegis Media India group comprises, in addition to  Vizeum, Posterscope , Brandscope (OOH)  Hyperspace (Retail management), Fresh Integrated (Activation), PSI (Airports advertising), Doosra (Creative services), Isobar (Digital) and  iProspect, (search and performance marketing)