Ajay Naqvi to head Mudra' Delhi office

Ajay Naqvi has joined Mudra India to head the agency's North & East unit. He will join as EVP and Head of Mudra North & East. Prior to this appointment, Ajay was the National Business Head for Airtel at Rediffusion Y & R.

Jude Fernandes, CEO, Mudra India added, "Ajay will be responsible for spearheading greater growth in the region and delivering on critical fronts such as creative product, client relationships and new business.

With his mix of passion and enthusiasm, he is perfectly suited for the position and I'm sure that his addition will infuse the team with new enthusiasm to deliver better solutions & results for all our partners. We are delighted to welcome him on board."

Commenting on this news, Ajay Naqvi- EVP & Head, Mudra North & East said, "I am excited to have become a part of this great journey that Mudra is undertaking with a clear and obtainable destination. The way I see it, my biggest challenge would be to bring simplicity back into advertising. Great people, great work is what I would like to hear everybody say about Mudra North & East soon."

Ajay brings with him over 10 years of diverse experience in the industry across agencies such as Ogilvy & Mather, Leo Burnett, Bates Asia and Rediffusion. He has worked on a variety of businesses, such as Castrol, Indian Oil, Amaron, Tata Motors, DHL, HPCL, Nokia, Heineken, Airtel and campaigns like Sumo Victa- "Kuch log Sumo chalate hain' and Safari- "Reclaim your life', amongst others.

Ajay is a travel and movie buff and loves to run, swim and read.