Ayushmann Khurrana – Becoming the voice of the heartland’s youth

He burst into the Bollywood scene in 2012 in the role of a sperm donor in the film ‘Vicky Donor’. Ever since, Ayushmann Khurrana has become the ‘everyman’ of cinema, voicing the angst and the issues of the middle class Indian based in the India’s heartland. Be it Dum Laga Ke Haisha’, ‘Shubh Mangal Saavdhan’ and ‘Shubh Mangal Zyaada Saavdhan’, ‘Dream Girl’, ‘Bala’, ‘Bareilly Ki Barfi’ or his National Award winning acts in ‘Article 15’ and ‘Andhadhun’ – in a short span Ayushmann has won over India with his ‘everyman’ act. Ayushmann was last seen in ‘Gulabo Sitabo’, where he starred alongside Amitabh Bachchan. The movie premiered directly on Amazon Prime Video during the peak lockdown period.

The actor had started out as an RJ with Big FM, Delhi, where he hosted the shows – ‘Big Chai – Maan Na Maan, Main Tera Ayushmann’. His hold over the ‘shuddh’ Hindi language is admirable and reminds one of another actor, Ashutosh Rana. He also made a name for himself in Television, winning Season 2 of reality show ‘Roadies’ on MTV. He also anchored shows such as ‘India’s Got Talent’, ‘Just Dance’ and ‘Music Ka Muqabla’, along with Extra Innings T20 for Indian Premier League Season 3. 

Along with acting, singing and anchoring, Ayushmaan is also known for his beautiful pieces of writings and shayaris. His shayaris are totally worth being in love with. As a youth icon, Ayushmann has been inspiring people in many ways. 

On Ayushmann Khurrana’s special day, we extend our best wishes to the multi-talented person. 

Brand endorsements 

With his growing popularity as an actor, Ayushmann has also become a favourite of brands and he has a sizeable repertoire of brands that he endorses. He recently appeared in a Kitkat ad, where he is seen as a teacher who comes up with a unique idea to draw students’ attention and interacts with them.

Kitkat

Tide 

Urban Clap

Magicbricks 

Titan Eye+

Realme XT

The Man Company (The truth)

Club Mahindra

The Man Company (Gentlemen kise kehte hai?)

Godrej Home locker ad

Social media presence 

Ayushmaan and his wife, writer Tahira Kashyap, are quite active on social media, where both comment on and retweet about various social issues. Ayushmann has an active social media presence with 13.1 million followers on Instagram and 5.8 million followers on Twitter. His social media is a perfect blend of his dashing pictures to his endorsements, family time memories to his writings and also many social awareness messages. His profile reflects his simplicity, cuteness and goofy side.

To understand the social media overview of Ayushmann, we used data by Qoruz, an end-to-end influencer marketing platform.