Back with a Bang! Daily News & Analysis (DNA) on Zee News

A Prime-Time Sensation: The slot between 9-10.30 PM has proven to be a golden day part on Zee News, where viewers eagerly tune in to catch the latest news, analysis, and discussions that matter. DNA's ability to provide in-depth insights and a comprehensive view of the news landscape has undoubtedly contributed to its widespread appeal.

Unveiling the Numbers: The response to DNA on Zee News has been nothing short of remarkable. Between 31st July and 4th August 2023, during the prime-time slot of 9-10:30 PM, the show achieved an impressive average concurrent view count of 137,610 (source Chrome Digi Track, Smart TVs - Cloud TV, Tizen, Vidaa, Roku, WebOS, Android, iOS & Linux, YouTube, browsers etc. and Smartphones  - YouTube, OTT, native apps, browsers etc..). This substantial number speaks volumes about the show's resonance with the audience and its ability to captivate viewers during this critical time frame. This number takes Zee News to the top 2 slots with in the News Channels’ Genre across ALL channels in India. 

"We are thrilled to witness the remarkable incremental audience across devices & platforms. This data reaffirms our strategic approach to delivering content that resonates with a wide spectrum of viewers across multiple platforms. As we continue to leverage cutting-edge technology and robust data analytics, we remain committed to enhancing our viewers' experience while delivering unmatched value to our advertisers and partners." - Mona Jain, Chief Revenue Officer of Zee Media Corporation Limited

Unveiling the Future

As DNA returns to Zee News, viewers can look forward to a captivating blend of news, analysis, and conversations that matter. With its unique approach to news coverage, DNA is poised to reclaim its position as a trusted source of information and a catalyst for meaningful change.

Join the Journey

Zee News invites viewers to join the journey as DNA returns to their screens, delivering news that goes beyond the surface. With its engaging content, insightful analysis, and thought-provoking discussions, DNA is all set to make a resounding comeback and reaffirm its status as a trailblazer in the world of news journalism.

"We are immensely proud of the resounding success of DNA on Zee News. The remarkable average concurrent views during the first week of August 2023 are a testament to the unwavering commitment of our team to deliver news that matters to our viewers. DNA's ability to captivate a diverse audience, both digitally and traditionally, reaffirms our mission to provide insightful, balanced, and impactful news content that empowers and informs. As we move forward, we remain dedicated to pushing the boundaries of news journalism, fostering meaningful conversations, and engaging with our viewers in ways that resonate and inspire." – Abhay Ojha, CEO of Zee Media Corporation Limited.