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Brand Moments 2020: World Population Day

World Population Day is an annual event, observed on July 11 every year, which seeks to raise awareness of global population issues. The event was established by the Governing Council of the United Nations Development Programme in 1989. 

The planet is finite and the resources that we have are so too. Increase in population will lead to overconsumption which will result in starvation and sufferings. In the worst-case scenario, it may also lead to war and famine. The lower social classes are the ones that would majorly face the wrath of overpopulation.

Brands have come up with creative campaigns surrounding this global emergency on World Population Day



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