Business Bhaskar's 1st Jan issue uses the Visual Mind Mapping technique

Speaking on the subject, Yatish Rajawat, Managing Editor, Dainik Bhaskar group said " There is a race amongst newspapers to present the last year in the most glamorised way and with just a reference to the events, this does not create any impact and is very transitory in nature. What is important is the impact of the lessons of last year across sectors in the coming period, hence at Business Bhaskar we covered a select few topics and discussed how they have been shaping up during 2010 and more importantly how would they impact the readers life in 2011. Some of the changes has just slipped in our life but impact of few of them is yet to be realised. We have been encouraged by the feedback that 82% of the Business Bhaskar readers strongly agree that Business Bhaskar fills in their need gap and they have in some way have benefited by reading it. And hence have always been conscious of the fact that the newspaper must add to his life and this led us to discuss a few subjects but in detail using the Visual Mind Mapping'

Business Bhaskar used the technique of VISUAL MIND MAP to ensure impactful impressions in mind. Its proven fact that the visual image helps the mind to relate and memorise things faster. The subject covered are diverse ;telecom, Automobile, Retail, sports, media, technology, Government and real estate. For example in Telecom 2010, in a very graphic manner ' almost like a laddering visual or a impact tree device it discusses the changing business model, explains how it got nothing to do with the scam but is an outcome of changed rate and per-capita realisation based on changing user habits. It shows that with the 3G services distance and time will cease to be the influencing factor and most likely the speed and download content will define the charges.