Cleartrip’s stellar debut at Kyoorius Creative Awards 2023

Cleartrip, a Flipkart company, debuted successfully at the Kyoorius Creative Awards 2023. The company was honoured with 6 blue elephants for its excellence in categories like Topical press advertising, Innovative use of technology, and App tools & utility along with 18 baby blue elephants. The Kyoorius Creative Awards Night 2023, hosted by Zee honours outstanding professionals and creativity across the advertising, media, and marketing industry. 

Cleartrip’s #OrTravelOnCleartrip campaign stood out as one of the most highly recognized campaigns of the evening. The quirky campaign aimed to shift consumer spending from shopping to travel by positioning travel as an impulsive choice like e-commerce shopping. It allowed users to scan any sale ad in a newspaper to unlock travel offers for the same price, including deals on domestic and international flights, 3-star hotels, and premium accommodations. 

Commenting on the company’s success, Shubham Khurana, Brand Head, Cleartrip said, “We are extremely proud and humbled to receive a recognition of this scale at Kyoorius Creative Awards. It is a testament to the hard work and creative force that fuels everything we do at Cleartrip. As we power ahead, we will continue to build meaningful connections with our users, and create disruptive and fun campaigns deep-rooted in strong consumer insights.”

He added, “We are also grateful to our trusted partner, Talented, who adds immense value to our endeavours and enables us to take our vision to greater heights.”

Cleartrip has consistently executed out-of-the-box strategies and impactful campaigns that have resulted in increased user engagement over the years. As one of the key players in the OTA space, the company continues to deliver delightful travel experiences to its customers