COLORS wraps the year, ruling the roost across genres

COLORS sparked a television revolution in 2023, welcoming a new era of diverse dazzling content. India's trailblazing HGEC seized the moment to redefine the content landscape with a rollercoaster ride through the realms of different genres such as social dramas, musical drama, compelling love stories, supernatural and romance fantasy. Living up to its promise of setting the trend in the entertainment arena, it curated a robust and diverse content palette leaving viewers spellbound and clamouring for more. The channel offered a delightful mix of fiction and non-fiction shows that had audiences glued to their television screens. As we bid adieu to 2023, let's take a stroll down memory lane and relive the carnival of emotions, magic, suspense, and jaw-dropping moments that kept viewers on the edge of their seats.

The milieu of mythology

Shiv Shakti – Tap Tyag Tandav – Brahmand ki pehli prem gatha

COLORS presented a visually breathtaking saga of the revered deities Shiv and Shakti unfolding their journey of duty, sacrifice, and separation, leading to moments of 'tap', 'tyag', and 'tandav'. Ram Yashvardhan and Subha Rajput took on the roles of Shiv and Shakti, portraying two divine entities bound by an inseparable bond across ages.

Chhoti soch ke khilaaf ek muhim

Neerja… Ek Nayi Pehchaan – Pehchaan banaane ka ek anokha safar

No child should be bound by their parents' profession; however, a sex worker's daughter is expected to walk the same path as her mother in COLORS’ ‘Neerja… Ek Nayi Pehchaan’. Challenging this prejudice, the social drama spotlighted the lives of Protima (Sneha Wagh) and Neerja (Aastha Sharma), a resilient mother-daughter pair. These two strong-willed individuals are set on surpassing societal biases and making a fresh identity as they navigate the complexities of life in Sonagachi, Asia's largest red-light district.

Doree – Chhoti umr se chhoti soch takrayi hain

COLORS' 'Doree' sheds light on the pervasive grip of 'chhoti soch' (narrow-mindedness) still prevalent in society, urging an immediate shift in the perception and value attributed to the girl child. 'Doree' is a portrayal of a girl's struggle from birth and her fight for societal rights. Starring Sudhaa Chandran as Kailashi Devi Thakur, Amar Upadhyay as Ganga Prasad, and Mahi Bhanushali as Doree, the show is set against the backdrop of Varanasi. As it explores the social issue of girl child abandonment, 'Doree' narrates the story of a six-year-old, Doree, living with her foster father Ganga Prasad in the Bunkar mohalla and fighting a regressive mindset. To bring societal change and address the gender bias against girl child, COLORS joined hands with the Ministry of Women and Child Development’sBeti Bachao, Beti Padhao’ initiative to raise awareness about the social evil of girl child abandonment. In addition to launching a primetime show on the subject, as part of this association, COLORS promoted the 24-hour emergency toll-free Childline India helpline number (1098) for those seeking assistance for any abandoned girl child across the nation.

Love makes the world go round

Chand Jalne Laga – Ek pyaar ka junoon aisa bhi

The most passionate love story of the year COLORS’ 'Chand Jalne Laga' struck a chord with the viewers with its storyline of two souls separated by the cruel hand of destiny. Starring Vishal Aditya Singh and Kanika Mann as the dreamy duo Dev and Tara, this fairytale depicts how love remains unchanged when everything else is fleeting. The show wrote itself into the history of television as the first one to have a digital-first release of its love anthem, which garnered a thunderous response across social media platforms.

Suhaagan – Do behno ki kismat ka khel

'Suhaagan,' delves into the plight of Bindiya, tasked with household duties by her extended family, who want to seize her inherited property. Despite facing these challenges and an uncertain future, Bindiya remains a kind and hopeful elder sister, looking after her younger sister Payal, often taking responsibility for Payal's antics. The unexpected twist unfolds as Bindiya marries Krishna, who is in love with Payal, setting the stage for a gripping love triangle.  

Junooniyatt – Junoon, pyaar aur sangeet ka safar

'Junooniyatt,' an emotional and musical odyssey of three individuals—Elahi (portrayed by Neha Rana), Jahaan (played by Ankit Gupta), and Jordan (enacted by Gautam Vig). Elahi and Jahaan find solace in love and music, while Jordan is driven by a relentless ambition to conquer the music realm and possess Elahi. The show ruled the hearts of viewers with its blend of music, drama, and romance.

The supernatural realm

Tere Ishq Mein Ghayal – Ye ishq nahin aasaan

Set in the mystical town of Landsdale, 'Tere Ishq Mein Ghayal,' a romantic fantasy revolved around the journey of Eisha, entangled with warring werewolf brothers Armaan and Veer. The show left the audiences spellbound with its gripping narrative and stellar performances, cementing its place as a fan-favourite.

Bekaboo – Ek rakshas aur pari ki jung

COLORS' 'Bekaboo' unfolded the epic clash between mystical entities vying for control of the multiverse. Starring Shalin Bhanot, Eisha Singh, and Monalisa, the fantasy drama delved into the journey of a pari and rakshas, embroiled in an ancestral feud but unexpectedly entangled in love.

Entertainment ka sabse bada dose

The viewers were treated to different avenues of entertainment with the new season of - India’s favourite reality TV show ‘BIGG BOSS,’ the adrenaline-pumping ‘Khatron Ke Khiladi 13’ and the uproarious ‘Entertainment Ki Raat – Housefull’. These shows brought an avalanche of drama, jaw-dropping challenges, and laugh-out-loud moments that kept audiences for each episode with bated breath.

BIGG BOSS – Iss baar game nahi sabke liye same to same  

Leveraging its unparalleled fan base, 'BIGG BOSS' took a groundbreaking leap in its latest edition, diving deep into the Dil, Dimaag, aur Dum of the contestants. Departing from its principle of equality, this season introduced a unique twist – 'BIGG BOSS' now has its own set of favourites! Amidst all the novelty, one thing was constant —Dabangg Salman Khan, reprising his role as the host. 

Khatron Ke Khiladi 13 – Har level darr next level

The 13th edition of ‘Khatron Ke Khiladi’, was a high-octane spectacle led by the iconic filmmaker and action master, Rohit Shetty. Fourteen contestants, hailing from various backgrounds, ventured into the scenic landscape of South Africa, sparking the ultimate battle against fears and phobias.

A new dawn of entertainment in 2024

COLORS will continue to honour its commitment to delivering captivating content for its audience in 2024. Starring Adnan Khan and Mallika Singh, a love saga that changes the course of history ‘Pracchand Ashok’ will grace the HGEC’s lineup. The channel is set to premiere a one-of-a-kind love story ‘Mera Balam Thanedaar’, shedding light on underage marriages and bringing a riveting love story of two individuals who are as different as day and night. The stage is set for aspiring dancers of every age as the biggest dance battle - ‘Dance Deewane’ is primed to hit the television screens. Madhuri Dixit Nene will be bringing her queen energy as the judge of this dance extravaganza. With these diverse shows in its lineup, COLORS is poised to offer another promising year of wholesome entertainment!

Happy New Year!

Keep watching your favourite shows on COLORS.

Entertainment
@adgully

News in the domain of Advertising, Marketing, Media and Business of Entertainment

More in Entertainment