CricViz appoints Subhayu Roy as Director

CricViz, the world’s leading cricket data and analytics provider, has taken another step in its global expansion plan by opening an office in Mumbai and appointment of the experienced sports executive, Subhayu Roy.

CricViz has been working in India for several years and has supported a number of teams in the IPL and Women's Premier League, including the Royal Challengers Bangalore (Men’s) and Delhi Capitals (Women’s). Opening a new office in the country will allow CricViz to expand its support for Pro Teams and also support the continued growth of its Broadcast, Digital and Media Services in the region.

Roy (who will report directly to CricViz Managing Director, Matt Lovering) brings over a decade of experience in sports businesses, working for Perform Group, Sportskeeda and Onmobile. He joins to help scale up the business, with the key objectives of increasing CricViz’s reach to support teams at every level of Indian cricket and support the launch CricViz’s industry-leading Broadcast Services and Data Science capabilities across the region. 

Subhayu Roy, Director of CricViz in India commented, “The use of data in cricket has grown massively over the last few years. Teams use it for performance, publishers monetise it, and fans consume it regularly as part of their cricket experience. Therefore, the accuracy of data and processes for delivering actionable intelligence is crucial. CricViz has been at the cutting edge of this transformation in the game across the world, and I am excited by the immense potential it has in India”. 

Matt Lovering, Managing Director of CricViz said, “CricViz is the world’s leading provider of cricket insight and analysis. Naturally, we should have a strong presence in the largest and most important cricket market in the world. We are delighted to open this office and secure some highly experienced local leadership to underline our commitment to the Indian market.” 

Marketing
@adgully

News in the domain of Advertising, Marketing, Media and Business of Entertainment