Crosshairs Communication Bags PR Mandate for Tressmart

Public Relations and Social Media Agency Crosshairs Communication has included another brand in the list and bagged Tressmart: Your One-Stop Destination For Revolutionary Hair Care & Styling Products. The brand will further foster the bedrock of Crosshairs Communication in the beauty space. Tressmart offers international luxury hair and beauty products to a global clientele. They believe in their services and products, and stand firm in their mission to aid the audience by delivering what’s best for them.  

Founder of Crosshairs Communication, Stuti Jalan who is elated about joining forces with the brand Tressmart, further adds, “As an agency, Crosshairs Communication perpetually thrives to live up to the expectations of the brands on board. At Crosshairs Communication, we explosively believe in addressing the communication goals, press coverage opportunities and image building expectations of the brand and some more, and avidly await the challenges and imperative duties and responsibilities that tag along”.

The brand offers an online retail experience through both its e-commerce platforms ( Tressmart.com) and Glow by Tressmart ( glowmartindia.com) which were launched in June and July 2020 respectively. Creating a strong community and being a trusted source of new and innovative products is at the heart of Tressmart. It went on to purchase Paul Penders, a Netherlands based clean beauty brand that's all-natural, cruelty-free and Vegan. It has an extensive inventory of skincare, haircare, baby products and make-up. Paul Penders compliments Sargam Dhawan Bhayana, the Director of Tressmart as it epitomizes her passion for the environment, her social consciousness and her drive for a zero-waste policy and Crosshairs Communication as an agency is all for it. This collaboration, therefore, has the potential to revolutionize the beauty sector and the world could not have asked for more.