DDB Mudra West appoints Kunj Shah as Group Creative Director

DDB Mudra has announced the appointment of Kunj Shah as Group Creative Director, DDB Mudra West. Kunj will be based out of the agency’s office in Mumbai. A veteran of 17 years in the advertising industry, Kunj joins DDB Mudra West from Ogilvy and Mather where she was a Senior Creative Director for almost 3 years. Kunj brings in a plethora of experience from her earlier stints at McCann Erickson and Grey Advertising.

Kunj has worked on numerous multinational brands in the FMCG, telecom, electronics and automobile sector. Her key client roster includes brands like, Home Centre for MENA region, Abbott Pharma, Coca Cola (Sri Lanka), British Petroleum, STAR Indian Super League, Titan Watches, Allen Solly, Reliance Telecom, TVS Scooty, Pond’s, Levi’s, ITC’s Aashirvaad Atta to name a few.

Kunj has found acclaim and appreciation across several festivals locally and internationally including Cannes, Asia Pacific Adfest, Kyoorius, Goafest, EFFIES.

An avid photographer and a travel enthusiast, Kunj has also been a guest food critic for Bangalore Mirror and is an amateur voice actor in her spare time.

Commenting on her appointment, Kunj said, “DDB Mudra is on the cusp of exciting work. They have been consistently building their firepower with the right talent and thinking. I look forward to being part of this globally respected network and working with Sonal and Rahul. There isn’t a better time to be here.”

Quoting on Kunj’s appointment, Rahul Mathew, Creative Head, DDB Mudra West, said, “Bernbach had said “An idea can turn to dust or magic, depending on the talent that rubs against it” And Kunj is the kind of talent that we believe will help us create more magic. She makes our talent roster even more formidable and enviable. And will surely help us script many more success stories in the market place and in award shows.”