Design Worldwide partners with with Wave Design & Communication of Milan

Design Worldwide, a multi disciplined strategic branding, design and creative solutions company based out of Gurgaon has entered into a partnership with Milan based Wave Design & Communication, one of Italy's leading design companies specializing in branding, packaging and communication. The partnership is a culmination of an extensive search by both companies, for a compatible partner in each other's markets.

According to Dhrubo J. Borkotoky, co-founder, Design Worldwide, "Since our inception in 2005 we have pioneered the concept of design outsourcing and successfully collaborated with design teams & clients across Asia-Pacific, Canada & UK to deliver projects beyond geographical boundaries. While earlier partnerships were project based, we felt an increasing need to move to the next stage and forge a stable strategic alliance that could lead to a stronger representation of skills and expertise across a wider footprint. Apart from giving us an opportunity to contribute towards projects in the European market, this partnership offers our clients in India access to a world-class design team."

Says Sanjay Sarma, co-founder, Design Worldwide, "Wave Design & Communication is a supremely talented team that shares our vision, and we hope our clients will gain from it. This partnership is about shared knowledge, experience and expertise and validates our business model, which at one level is about delivering global design projects out of India; and at another level is about bringing a globally relevant strategic design team to the Indian sub- continent. The DWW-Wave D&C partnership is a step forward in providing the best of global design resources to our respective clients in India and Europe, and look at a larger footprint and depth of services."

Filippo Fratti of Wave Design and Communication Srl, Milano, Italy says, "We are very happy to partner Design Worldwide and take our initial steps in the Indian market. This is a huge opportunity for us, as India is a growing economy and many new industries have emerged where strategic branding & design are intrinsic to their business. We bring our expertise into India and would also leverage the skill set of the Indian partners to offer more comprehensive services to our European clients. This partnership will make our offering larger, provide more depth, and enable us to build efficiencies through scale." He further adds, "In a world without borders, where every client is looking for added value, new experiences and different points of view, we think this partnership could be a big

lifestyle, tourism and diplomatic missions.

Wave Design & Communication was established in 1999 and is a formidable name in the European design industry. Based in Milan, Italy, Wave D&C services include packaging & branding design, corporate identity, advertising, sales force material, consumer promotions & in-store communication. Food & beverages, consumer products, retail and pharma are some of the industries that Wave D&C specializes in.

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