Discovery Jeet sees reach of over 140 million on launch day

Discovery Jeet, the just launched entertainment channel from Discovery India, has reported a reach of over 140 million across India on the launch day on February 12, 2018. Discovery Communications India has tied up with leading MSOs and DTH players to ensure that Discovery Jeet is available in base pack with a top 10 EPG position. 

Speaking on the occasion, Vijay Rajput, SVP & Head – Affiliate Sales, Discovery Communications India, commented, “We are delighted with the overwhelming support that we have received from the cable fraternity. We thank all the affiliate partners in helping us rewrite history. It is a matter of pride that Discovery Jeet has launched with a reach of 140 million plus – a feat never achieved before in the annals of TV history in India.” 

Discovery Jeet is the flagship for the network’s ambitious investment into original local productions in India. The channel brings together Discovery’s unmatched story-telling and the best of real-life entertainment through larger than life stories aimed at inspiring millions, and its content spans biopics, historicals, crime and comedy.