Ditto TV strengthens its news offering with Al Jazeera

Ditto TV, the first OTT (Over-The-Top) TV distribution platform from Zee New Media, the digital arm of Zee Entertainment Enterprises Limited (ZEEL), further strengthened its international news channel offerings, by partnering with Al Jazeera.

The Qatar based news channel will be available to viewers across India and all other regions. They will have access to all the current economic and political happenings from across the world and can also enjoy some of the award winning shows like Head to Head with Mehdi Hasan, Inside Story, Talk to Al Jazeera, Counting the Cost, 101 East and many more.

Speaking about the partnership, Manoj Padmanabhan, Business Head – Ditto TV said, “We have always focussed on providing our users with diverse content from across the world. Viewers already had access to premium news channels like BBC World News, CNN International on Ditto TV and with this tie-up, we are looking to further strengthen our offerings in the news channel space. We are looking forward to cater to our premium audiences who want to stay connected with news across the globe.”

Taahir Hoorzook, Manager – Digital Distribution- Al Jazeera added, “Consumers are increasingly looking at alternate screens for TV viewing and this partnership will help us bring our award winning and well acclaimed news content from around the world to viewers in India and around the world. It is an exciting opportunity for us and we are very bullish on this partnership with Ditto TV.”

Since its inception in February 2012, Ditto TV has already partnered for content with IndiaCast, Multi Screen Media (Sony Entertainment Television), Bennett Coleman & Co. Ltd., TV Today Network, BBC, Turner India, Bikini TV, ZEE etc. It hosts 105 channels across leading genres and rich on-demand video content globally. Today, the platform has over 4 million users.

Media
@adgully

News in the domain of Advertising, Marketing, Media and Business of Entertainment

More in Media