Eros International appoints Ali Hussein as COO, Eros Digital

Eros International Plc has brought on board Ali Hussein as Chief Operating Officer of Eros Digital. In this role, Hussein will be spearheading Eros’ digital initiatives, including Eros Now, its over-the-top (OTT) South Asian entertainment platform. 

Hussein has over 15 years of experience in the media entertainment and digital space. He has been an entrepreneur and Board Advisor to Discovery Networks and other start-ups in the media and technology domain. His experience spans across organisations such as Google, Viacom18 and Hungama, where he has held key positions. His expertise comes from complex mandates across mobile marketing, content syndication and distribution. 

Welcoming Ali Hussein to Eros, Rishika Lulla Singh, CEO, Eros Digital, said, “We are delighted to have Ali join the leadership team at Eros. The impact of digital technology on media consumption is growing at a rapid space, making this sector one of the most exciting in present times. At Eros Now, we are in a robust growth phase and continue to reinvent ourselves as a digital company. With Ali’s experience in media, entertainment and the digital space, we look forward to further capitalising our digital expansion strategy and I wish him all the best.” 

Speaking on his appointment, Ali Hussein said, “This is an exciting time for the Indian digital landscape and we are poised to become India’s largest digital entertainment company. I truly believe Eros Now is an established global player is best positioned to leverage this space with the strength of its vast content library and dominant market share and I am very happy to be a part of this opportunity to take the company to the next level.”

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