ESS all set to take ICC Events and CL T20 to Latin America

The Karbonn Champions League Twenty20 agreement is a three-year deal covering 2013-2015. The event brings the best club teams from top cricket playing nations, including the West Indies, Australia, England, New Zealand and South Africa, together in one of the major cricket competitions worldwide.  Organizers have announced that Pakistan and other nations will be added this year. The fourth edition of this marquee tournament will be held in South Africa later this year across four venues – Centurion, Johannesburg, Durban and Cape Town - and will feature a total of 14 teams and 29 matches.

 

“It is our endeavour to work along with our partners in taking the game of cricket to new markets and new audiences and we are delighted to have succeeded in securing the first ever broadcast partnerships for the ICC events and the Champions League Twenty20 in South America. We are very pleased to be working with ESPN to showcase an exciting calendar of ICC cricket events in this emerging cricket market, and this exciting partnership underscores our commitment to Latin American fans as the sport continues to grow at an immense rate across the globe.” said ESPN STAR Sports’ Anurag Dahiya, Senior Vice President, Corporate Development & Cricket Rights.

 

David Richardson, ICC Chief Executive said, “The ICC is extremely pleased to have  a committed partner in ESPN STAR Sports, which has helped further extend the reach of this tournament by continually setting new standards in global distribution and coverage of cricket. I’m confident that these broadcast partnerships will grow the popularity of the game in this emerging market and assist in unlocking the undoubted potential to raise the profile of cricket to new audiences.”