ET NOW + DuPont invite young innovators

ET NOW in association with DuPont is inviting entries for the second season of ‘The Power of Shunya™: Challenge for Zero’. The program will showcase path breaking revolutionary innovations and marketing strategies by the brightest minds from science, technology and business schools. The first season witnessed some ground breaking innovations and the winners were rewarded with cash prize worth INR 1,000,000 and an all-expense paid experiential trip to the global DuPont headquarters in USA.

‘The Power of Shunya™: Challenge for Zero’ invites students from leading science, engineering and management institutes to develop a science-based innovation and its marketing plan to help India achieve the aspirational goal of Shunya or zero - a country with zero hunger, zero malnutrition, zero accidents, zero lives lost, zero carbon footprint. The contestants are judged based on their product’s innovation quotient, its functionality, its potential impact and its ability to achieve the Power of Zero.

The call for entries is open for a month, from March 10 to April 10, 2014 across colleges in all metros and other cities like Hyderabad, Pune, Ranchi, Anand, Vadodara, Chandigarh and Kozhikode.