Fittr Street brings fitness at your doorstep!

With a mission to democratise fitness, Fittr, the  world’s largest health and fitness community platform has launched an initiative  called the Fittr Street. For this campaign, Fittr’s evangelists are targeting cities across  India both major metros and mini metros by taking fitness to the streets and  spreading awareness about the importance of inculcating healthy lifestyle into daily  routine.  

Today, the Fittr community stands strong and will continue its extensive efforts to  provide a greater digital experience to its consumers through their community-first  approach & help millions of people around the world get fit.  

As part of the initiative, select Fittr coaches are visiting high-footfall areas every  fortnight to engage with people through simple workout challenges. They are inspiring public to push their fitness boundaries and lead a fitter and active life. Exercises can be as simple as doing 20 squats or performing 10 push-ups and the  participant who completes the challenge is rewarded with exciting cash prizes and  goodies. Fittr has already brought this initiative to Pune, Goa and Mumbai with  Bangalore and other key cities being the next target zones. 

Fittr began as a small WhatsApp group, and today has grown into one of the most  engaged and informative fitness communities in the world. The philosophy  underpinning Fittr revolves around fostering awareness & education around fitness &  nutrition, alongside empowering its community members with the right knowledge,  skills and support to achieve their fitness goals. 

Riding on Fittr’s mission to make 50 million people fit and make fitness accessible in  every nook and corner of the country, Fittr Street is yet another step in motivating  people to adopt healthy and fit lifestyle, guiding them in their transformational  journey and urging them to stop procrastinating.  

Watch out as the next city could be yours and you might have a chance to win big!

Marketing
@adgully

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