Gap India brings alive the spirit of holidays with Timeless Icons

Gap India launches their local Holiday campaign, titled “Timeless Icons” featuring Bollywood actor, Babil Khan and social media creator, Kritika Khurana. As a brand with a rich legacy of bridging the gap between generations through apparel, the “Timeless Icons” campaign features two gifted, young trailblazers that embrace individuality and fashion to tell their own stories. 

The brand launched their global holiday campaign earlier this season celebrating the gift of self-expression with Gap’s most-loved essentials and the gift of being with each other during the holidays. 

“Timeless Icons” celebrates self-expression, identity and personal style through an unfiltered brand film with Babil Khan and Kritika Khurana. The two stars sport a range of iconic Gap hoodies and sweatshirts that are timeless, classic and a winter-favourite.

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In a candid conversation, Babil Khan eloquently delves into what ‘individuality’ means to him- the ability to embrace change without losing your roots. Embracing change effortlessly requires courage, and for Babil, nature is the core source. On the other hand, Kritika Khurana has built a career on being a tastemaker through fashion. Fashion for her is the ultimate language of communication through which she interacts with the world around her. Kritika’s individuality lies in her sense of style, which is built on originality, self-expression and authenticity. 

Commenting on the Timeless Icons campaign, Babil Khan says, “Gap is an ICONIC brand, and partnering with them for their new Timeless Icons campaign was a meeting of minds. Gap has always embodie authenticity, a core pillar of how I lead my life. Gap stays true to their roots with every campaign and new product they launch, and coming together on this campaign was the perfect synergy.” 

Gap’s Winter collection, featuring signature Gap hoodies, sweatshirts, outerwear, denims and elevated basics is now available across stores in India and on gap.ajio.com. Sweatshirt range starting from Rs. 599.