GoaFest 2011 Knowledge seminar IV
Rajan Anandan, Managing Director, Google India, says, “By the end of 2010 100 million Indians online, only 40% of the internet users are accessing internet from home. The online advertising industry was about 1000 crores and which is only 4% of the entire advertising pie in the country. However this year the online advertising spends will increase by 50%."
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