Godrej: A centennial symphony of soaps, pioneering the Swadeshi legacy

As India celebrates its Republic Day, Godrej stands tall as an emblem of 'Make in India' resilience, shaping the nation's business landscape across generations. In 1918, under Ardeshir Godrej's visionary leadership, the company pioneered the soap industry revolution with Chavi, the world's first animal-fat-free soap, echoing Swadeshi and ahimsa principles.

A strategic move was made with the initial tag "Godrej No. 2," a clever prelude to the launch of Godrej No. 1, which, true to Ardeshir's foresight, became a symbol of excellence. Embracing a free India's journey, Godrej No. 1 earned accolades from luminaries like Rabindranath Tagore and C. Rajagopalachari. Today, Godrej No. 1 stands as one of India's foremost soap brands, having sold over 380 million bars annually for over a century.

Cinthol, another iconic Godrej soap, has traversed seven decades, evolving into a youthful, inclusive identity while retaining its confidence-boosting essence. Valued at ₹500 crores with a 5 percent market share, Cinthol remains a trusted companion, embodying confidence and well-being in our daily lives. Bearing the imprints of Godrej's commitment to excellence, both Godrej No. 1 and Cinthol proudly belong to Godrej Consumer Products Limited (GCPL), offering a legacy of trust, innovation, and well-being.

As the nation marks its 75^th Republic Day, Godrej Consumer Products Limited (GCPL) stands as a testament to resilience, innovation, and unwavering commitment to the nation.