Hindustan completed its 25th year of operations in U.P. today
Newspaper industry in India is steadily reaching to its pre-covid levels and Hindustan has been at the forefront in regaining its readers with a circulation reach at 95% and continuously expanding across its territories.
Hindustan, HT Media’s flagship Hindi publication, completed its 25th year of operations in U.P. today and celebrated it with a special 60-page edition in Lucknow, one of the biggest editions in its history. The special edition chronicles the transformation undergone by UP over the past 25 years and how Hindustan has been the driver of change and progress for the state by being the voice of millions of the state’s residents.
Talking about the program, Rajeev Beotra, Executive Director, HT Media Ltd. said, “The mega edition carried across Central East UP is a testament of the faith reposed by our advertisers in print and especially in Hindustan. There has been overwhelming response from advertisers across the Hindi belt and from multiple sectors including FMCG, real estate, retail, automobile and jewelry among others. Hindustan is witnessing strong demand for the festive season led by tier-II & tier-III towns. With a strong festive program for clients and innovations like the today’s mega edition, Hindustan has been successful in capturing the advertising spends from the markets it operates in.”