Hungama partners with Warner Bros.; titles to be on VoD
Hungama.com, the largest digital destination for Bollywood, International and South Asian entertainment, has recently partnered with Warner Bros. Digital Distribution to distribute full length feature films, via the Hungama Movies website. The new films acquired by Hungama.com include Oscar™-winning and nominated movie classics such as Gone With The Wind, The Shawshank Redemption, The Departed, The Blind Side, and other critically-acclaimed blockbusters such as The Dark Knight, the Harry Potter film series, and a number of animated classics including the iconic Tom & Jerry and Looney Tunes.
Commenting on the acquisition, Siddhartha Roy, COO, Hungama Digital Media Entertainment said, “Hungama.com partners with the biggest global entities in the entertainment industry. We have over 5000 film and video titles on the Hungama Movies offering from domestic studios such as Yash Raj Films, T-Series, Big Entertainment, UTV Movies, Star India, Shemaroo, Ultra Home, Ananda Audio Video Kavitalaya. With the addition of the Warner Bros. library, we now provide some of the world’s best international films to our 50,000 plus subscribers.”
Speaking about the partnership, Chris Dyde, Senior Vice President, International Licensee Markets, Warner Bros. Home Entertainment Group said, “Providing consumers with more choices and improving the movie experience at home is at the heart of Warner Bros.' digital strategy and we’re delighted to be working with Hungama.com, to offer viewers across India a fantastic selection of some of the biggest blockbusters from the Warner Bros. catalogue.”