Ignitee Digital Solutions elevates Shankar B as the new COO

He joined Ignitee in December 2009 as National New Business Director and has been responsible for a string of new client wins in the past 4 months. In his role as National Business Director, he was responsible for growing business across Mumbai, Delhi, Chennai, Bengaluru and Secunderabad in India. He was also looking after the International market especially in Dubai.

Mr. Shankar B has 16 years' of experience in the field of media sales, including eight years in the television space. He began his career in 1993 with Getit Yellow Pagesand launched the Hyderabad Telephone directory successfully. His experience also includes working with reputed Indian media brands like the Indian Express Groupwherein he has also headed their special features division called Madurai Group. Mr. Shankar.B has successfully launched India's leading Hindi newspaper called "Navbharat' and has also worked with the country's leading Equity Research Magazine "Capital market' handling the South markets.

He began his television career in 1998 with Raj TV as Manager ' Sales and later was promoted as Head ' National Sales. Post that, he moved to Turner InternationalIndia as Director ' Advertising Sales handling prestigious accounts like Cartoon Network, Pogo, CNN, Zee MGM and Zee English.

His Career with Radio started with Hello FM as VP ' Sales and Marketing for close to 2 years wherein he was mainly involved in launching 7 stations all over Tamil Nadu.