Infiniti Retail launches Croma Smartphones

Croma, the leading electronic retailer in India from the house of Tatas, today launched its own label ‘Croma’ smartphones designed to offer unmatched digital experiences to consumers at an affordable price. With this, tech savvy consumers can now experience the enhanced power of the latest Android Jelly Bean OS packed in sleek and aesthetically designed smartphones.

Priced at Rs. 8,990 for Croma Smartphone 4.63 inch and Rs.10, 990 for the Croma Smartphone 5.3 inch, the smartphones will be available across Croma outlets in India.

Speaking on the occasion Ajit Joshi, MD & CEO, Infiniti Retail said, “While we laud our partners for their outstanding products that take the communications category to the next level, we also take great pride in announcing the launch of our very own range of Croma Smartphones, which are innovative not only in terms of the experience that they provide but also in terms of the value proposition. The Croma Smartphones best meet the growing consumer preference for a large screen device that gives them a great multimedia experience and superior performance. It has always been our effort to bring the best technology at affordable prices and to strengthen our philosophy of helping customers buy, by bringing in premium quality and innovative products.”

With various intuitive features and effortlessly changing screens the ‘Croma’ smartphones enables consumers to seamlessly engage with the device. The Enhanced Display helps in providing clear pictures, superior sound quality, and a wider viewing screen.